Eva Air Launches New Pyjamas By Jason Wu

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Designed exclusively for EVA Air, through a new partnership with Jason Wu, the airline has launched a collection of branded unisex sleeper suits and slippers for Royal Laurel/Premium Laurel Class passengers.

David Chen, Senior Vice-President at EVA Air, said: “As Taiwan’s premiere airline, we are proud to partner with world-renowned luxury designer, Jason Wu. Together, we will deliver the ultimate in style and comfort for EVA Business Class passengers.”

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In comparison to the excellent business class product offered by rival China Airlines, EVA Air’s pyjamas are a welcome bonus for premium passengers, as China Airlines doesn’t offer these amenities.

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Jason Wu said: “As a jetsetter myself, one of the most important criteria for my travel is comfort.  This collaboration was a great opportunity for me to marry form and function to address something that would improve the experience of the EVA passenger.”

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These great new sleeper suits, brought together by global design company Buzz, will be available later this month on Eva Air flights. It’s a perfect example of a brand partnership that are spreading across the airline industry, where the trade off between exposure and product can create some exiting branded airline product to benefit the passenger experience.

 

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One comment

  1. Dianne Williamson

    EVA’s really stepping up their game. These PJs look really comfy and practical. I haven’t flown the airline for years but this amenity would make me book them again.

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