Qatar Airways is seen as one of the ‘true’ Five Star airlines in the world and it has worked hard over the past decade to position itself as a true luxury carrier. At the heart of its recent efforts is the airline’s QSuite, a Flagship product that only a few carriers have managed to surpass…
Read MoreHappy Chinese New Year, Qatar Airways style
In traditional Qatar Airways style, the airline doesn’t hold back when it comes to a celebration. In honour of the Chinese New Year, the airline has introduced an oriental inspired menu on board flights to popular Asia destinations between 11 and 12 February 2021. In Qatar Airways’ Doha Al Mourjan Business Lounge, passengers will also…
Read MoreQatar Airways is latest carrier to bring an exclusive scent to the skies
Qatar Airways has always ensured its soft product is one of the best in the skies, so there’s no surprise it’s now partnered with French maison parfumerie Diptyque as part of the airline’s offering for First Class and Business Class passengers – both on board and in its premium lounges around the world. The airline…
Read MoreQatar Airways reveals new 787-9 Business Class Suite, and as expected, it’s the new Ascent seat
Tomorrow, Qatar Airways will see the first flight by its new Boeing 787-9 Dreamliner passenger aircraft, featuring its much anticipated new Adient Aerospace ‘Ascent’ Business Class Suite. The aircraft will operate on a number of key routes to Europe and Asia, starting with its Doha to Milan service followed by Doha to Athens, Barcelona, Dammam,…
Read MoreQatar Airways launches elegant new special livery to celebrate the World Cup in 2022
For the foreseeable future, we’re going to be seeing fewer special liveries while airlines try to save cash and focus on a service return, so those rare few that do roll out will certainly garner some attention now. Qatar Airways is one of the first in this period to reveal a special livery, and naturally,…
Read MoreQatar Airways updates its Covid19 onboard product with more… measured measures
Qatar Airways has adapted its health and safety measures onboard by introducing new personal protective equipment for both customers and cabin crew, which increase the protection for passengers and bring the crew protection in line with (if not more than) other global airlines. The airline’s latest measures include offering face shields (rather than masks) and…
Read MoreQatar Airways opens new lounge in Singapore Changi Airport
Qatar Airways officially opened its new Premium Lounge at Singapore Changi Airport at Terminal 1, and wanted to show it some love, opening it on Valentines Day, this month.According to the airline, the new Singapore lounge “serves as the benchmark and blueprint for Qatar Airways’ future Premium Lounges worldwide,” however it features many of the…
Read MoreQatar Airways draws attention to Breast Cancer Awareness Month once again with new limited edition amenities
Qatar Airways passengers travelling on the carrier’s long-haul flights in both First Class and Business Class are being presented once again with BRIC’s limited edition pink themed amenity kits during the month of October, marking the airline’s annual support for Breast Cancer Awareness Month. The exclusive amenity kits are kind to the planet too. Made…
Read MoreFrom boutique carriers to beds, bars and onboard spas, the ME3’s need to evolve the landscape for its premium travellers
2020 has seen the rule book thrown out of the window. Carriers that have adapted quickly will see the largest market share in 2021. While many airlines continue to struggle just to survive day-to-day, some have taken this as an opportunity to level the playing field. While clear regional battles are at play across Asia,…
Read MoreQatar Airways Continues Bric’s Relationship, With Launch Of Updated Amenity Kits
Qatar Airways has launched its latest range of First Class and Business Class amenity kits. Created by BRIC’s, the new amenity kits will be distributed to passengers in on long-haul and ultra-long-haul flights. The new collection of BRIC’s amenity kits includes designs and contents created for both male and female passengers and feature the same…
Read MoreEmirates trying to fix its two-product proposition for premium passengers
Fly better. That’s Emirates‘ marketing slogan. It’s the same marketing campaign that has featured the likes of Jennifer Anniston, onboard bars, showers, all-aisle access and swathes of space. The problem is, Emirates has – since the A380 entered its fleet – offered two products, a 777 and A380 business class product that couldn’t be more…
Read MoreAirline cabins and hotels that are giving us wanderlust right now
While the team are doing their bit to help fight this pandemic and staying indoors, it’s also making us a little stir crazy as our wings have been clipped, at least for the coming weeks or months. Like many others out there, we’ve been finding ourselves going through our archives, going online and longing for…
Read MoreQatar Airways Launch Delightful Branded Kits For Their Youngest Passengers
While we often focus on the hard and soft product from the eyes of an adult, its still important to see that airlines are focussing on their most demanding passenger demographic, children. Qatar Airways has just launched its Oryx Kids Club On-Board Children’s Programme, offering an enhanced experience for its youngest travellers by providing them with…
Read MoreThe need for space. Will airlines invest in social spaces once again?
Even non-aviation enthusiasts may have noticed that the skies look a little different today. As we head into another year since the pandemic first decimated commercial aviation, the large behemoth A380s and Queens of the skies – the Boeing 747 – are a rare sight at airports nowadays. Replaced by more economic and smaller long-haul…
Read MoreQatar Airways Introduces New Dining Concept for Premium Cabins
Starting with flights to and from Europe, Qatar Airways is launching newly-designed tableware, in-flight dining menus, cutlery and chinaware to elevate their onboard experience for their premium passengers. The airline has followed a recent trend of celebrating regional specialities, and has put a greater focus on these within the menu. Qatar Airways has rolled out new…
Read MoreQatar Airways Celebrates World Cup Season With New Advertising Campaign Featuring Nicole Scherzinger
It’s that time of year where airlines, and FIFA sponsors, start to really push home their partnerships, and Qatar Airways is not shying away from the limelight the launch of their new “Dancing in the Street” campaign which launched just moments ago. Featuring Nicole Scherzinger, the airline is pushing a feel good anthem which will…
Read MoreDoha’s Hamad International Airport expansion features indoor gardens and water features. A ‘growing’ trend?
Qatar Airways and Hamad International Airport have just announced plans for the second expansion phase in Doha. HIA’s expansion project will include a fairly grand 10,000 square metre indoor tropical garden in a central concourse as well as a 268 square metre water feature which will be the focal point of the expansion project. The…
Read MoreCould Ascent by Adient Aerospace climb the ranks?
Like many things in the aviation industry, there are always one or two major suppliers in most cases dominating the industry, whether its Boeing or Airbus, Rolls Royce or GE and within business class seats let’s face it, Collins Aerospace or Safran, but there are just as capable competitors on the fringe. Recaro and Thompson…
Read MoreBritish Airways swaps spas for sleep pods, but was it the right decision?
British Airways recently announced the retirement of its Elemis spas, one of the crowning unique features of their Heathrow lounges. Taking their place and replacing the older business centres – in a bid to offer something to passengers – is the new ’Forty Winks’ nap lounge, featuring power nap sleep pods. The new pods are…
Read MoreQatar Airways Features Breast Cancer Awareness Limited Edition Amenity Kits
If you’ve travelled or are about to travel on Qatar Airways this month, you might find yourself handed a pink amenity kit. These special limited edition kits are now being offered to Qatar Airways’ First and Business Class passengers to mark the airline’s continuing support for Breast Cancer Awareness Month. Continuing on Qatar Airways existing…
Read MoreDon’t put your feet up. Why airlines still have to invest in design, especially now
Unless you’ve had your head under a rock, you might have noticed that airlines are struggling to survive right now. Their entire model is based on free movement between destinations, a right that has since been rescinded by the global governments who are trying to get a grip on the pandemic. As such, airlines are…
Read MoreVistara receives new A321Neo with three cabin classes including fully-flat beds in Business Class
Vistara was one of the last airlines we covered pre-lockdown who received a brand new jet. The carrier’s 787 certainly showed this airline meant business and its latest arrival, a brand new Airbus A321neo shows Vistara is living up to its promises. The aircraft – which is part of a hefty order of 50 from…
Read MoreCould tactile, textured finishes be an emerging trend post-COVID?
It’s long been established in scientific fields that memories, emotions, and senses are all tied together. The same region of the brain that processes the five senses is also partly responsible for storing emotional memories. In the airline field, that means passengers are more likely to remember and build brand memories that tie in all five senses…
Read MoreOpinion: Could Etihad become the Queen of Boutique Carriers post-pandemic?
We’ve been drowning in a sea of short-term hygiene messages across the last year as airlines have rapidly ‘masked up’ in order to win over what little passenger volume there has been. Today’s passengers have been assaulted by marketing imagery of planes being scrubbed within an inch of their life, crew in body suits and…
Read MoreBritish Airways goes on the charm offensive with extended Executive Club memberships and enhanced temporary catering
British Airways is having a tough time at the moment, like many airlines around the world, however the narrative of late has been surrounding job cuts, legal cases and because it has lagged behind other carriers in some of its communications, some rather frustrated customers who feel the airline has been utilising the pandemic as…
Read MoreAn Exclusive Look Inside Qatar Airways QSuite Product
In an exclusive media event at Heathrow yesterday, Qatar Airways showed off its Quite product on the only operating aircraft with the new seats. TheDesignAir was one of the very few media outlets allowed at this exclusive show around. Currently only available on the 777 aircraft, the QSuite – Qatar Airways’ latest business class product…
Read MoreQatar Airways Launch Refreshed Range Of Amenity Kits
Qatar Airways has just extended its existing relationship with both BRIC’S and Nappa Dori for their long and medium-haul passengers. The relationship which started at the end of last year, has seen a new wave of limited-edition amenity kit designs take to the skies. BRIC’S limited edition luxury amenity kits come in a selection of four…
Read MoreAir Italy Emerges As New Brand For Meridiana With New Strategic Brand Image
Air Italy will become the new brand for Meridiana, Italy’s legacy carrier that currently competes with Alitalia. 49% owned by Qatar Airways, the airline has announced an extensive growth plan and inject of new aircraft including 5 A330 aircraft from Qatar Airways. The images at the launch show off fully-flat beds, a 31″ seat pitch…
Read MoreStepping through the door. What Virgin Australia’s new invitation-only ‘Beyond’ lounge has to offer
The new incarnation of Virgin Australia has continued its previous tradition of offering a very special lounge to its most prestigious guests. Today saw the curtain lift on the airline’s long-awaited invitation-only private ‘Beyond Lounges’ in Melbourne, Sydney and Brisbane, reserved for corporate partners, some high-status Velocity Frequent Flyer members and key opinion leaders throughout…
Read MoreSpecial Trip Report: Etihad’s New A350 proposition breathes fresh life into the carrier
Etihad has always been a challenger brand in the Middle East, even if it’s not the youngest of the carriers. Often shadowed by its much larger, blingier cousin Emirates, and self-styled luxury carrier Qatar Airways, Etihad has had a bigger hill to climb, either winning market share, or the hearts and wallets of this lucrative…
Read More