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About face! Why British Airways might need to accelerate its Business Class retrofit

There’s quite a lot of commentary on Covid-19 right now, and the research is constantly evolving. There’s already some innovative designs on the drawing board for helping with the perception of social distancing, including Factorydesign’s Isolation Kit and Aviointeriors’ Janus seat concept. While Factorydesign’s concept actually is quite smart and has a post Covid-19 application,…

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Special Trip Report: Why Virgin Atlantic’s new A350 product highlights a magical shift in the carrier’s positioning

In the past Virgin Atlantic was seen as the coolest of underdogs – the carrier for those in the know, flown by the rich and famous across the Atlantic. Onboard massage therapists, inflight bars, even a business class lounge with a Jacuzzi used to be signature parts of the passenger experience. Times have changed however,…

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As ‘Project Sunrise’ research flight takes to the skies, we ask is ultra-long travel really just pushing passengers too far?

The airline industry has a history of records from fastest flight to longest flight, the highest to the biggest, there’s a list as long as an A340-600 of impressive stats and figures that celebrate the innovation and scientific advancements in the airline industry. For a sector celebrating a centenary this year its amazing how far…

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2019, The Game Of Thrones

While most people will be getting excited about the final instalment of the globally successful HBO franchise, 2019 will also see a range of new business class seats across the globe that will see the business class experience becoming more and more competitive with regards to the hard product on offer. With seat designers and…

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10 Great Flights To Take From London In 2018

Next year will see some exciting developments for passengers travelling to and from London, UK. With new routes, frequencies, upgraded aircraft and enhanced cabin products, London is getting the best of what the skies have to offer. Here is our low-down for the best trips you can take from London in 2018. Mahé, Seychelles Direct…

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TheDesignAir’s Top 10 Business Classes 2015

It has been a busy year for Business Class, with a staggering array of new products being launched as carriers fight for their most lucrative passenger base. Our list contains some surprises, with familiar names falling off and lesser-known carriers appearing. Generally speaking, the products scored lower this year, possibly because consumers’ expectations are rising. The judges looked, as always, at hard and soft product first— but the very highest…

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