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Alaska Airlines opens doors to new flagship lounge with cosy design flourishes and a dozen Seattle microbrews on tap

Alaska Airlines have finally opened the doors to their impressive new flagship lounge in the North Satellite Terminal at Sea-Tac International Airport. Designed by Seattle architect Graham Baba, this 15,800 square foot lounge oozes West Coast charm, framed by picture windows looking out across the runway, Olympic Mountains and of course, downtown Seattle. Once inside,…

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Alaska Airlines Introduces New Uniforms By Luly Yang

Friday saw Alaska Airlines and fashion designer Luly Yang debut a modern, West Coast-inspired, custom-designed uniform collection. The collection features over 90 garments and accessories for the airline’s thousands of employees. The design, which has been more than two years in the making, will clad no less than 19,000 Alaska, Virgin America and Horizon Air employees,…

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Alaska Absorbs Virgin America Brand

Alaska Airlines have just announced that they will form a combined carrier, as the company solidifies its status as the West Coast’s premier airline. While sadly the Virgin America brand will be absorbed by Alaska Airlines, the partnership seems to have rubbed off on the longer-lasting of the two carriers. There’s still a good amount…

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Alaska’s Spirit Of The Islands

Alaska Airlines this week revealed it’s latest unique livery for it’s fleet, designed by 17 year old Aaron Nee. The design was part of a competition run by the airline to create a livery that ‘honored the culture of the Aloha State’. Nee’s design was selected from among more than 2,700 submissions by students across the…

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An Extra Inch Does Count With Alaskans

So Alaska Airlines has in been some pretty itchy territory in the past few weeks with reports that 10% of their cabin crew have complained their uniforms give them rashes and some have suffered hair loss. Alaska have been quick to remedy the situation by offering alternative uniforms to all affected. The good news for the…

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End Of The Plain Plane? Has The ‘Eurowhite’ Livery Hit Critical Mass?

As Air Canada’s revealed its new livery reveal, we raise the question, has the continuing trend of ‘Eurowhite’ liveries started to draw to a close? It was actually back in 1965 that Braniff International launched their ‘End of the plain plane’ advertising campaign – pointing out that their brightly coloured aircraft and Pucci uniforms were a unique selling…

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Hornall Anderson Create Must See Airbus Experience

Hornall Anderson (the same creative force that brought us the Alaska rebrand) has partnered with Airbus Group to design a brand new experience center. Located in the heart of the capitol district in Washington, DC, the center was created to showcase their industry leading products and demonstrate how Airbus is working to shape the future…

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Hawaiian Airlines Hint At Refreshed Brand, Livery And Uniforms In Exclusive Interview With TheDesignAir

In the heart of Honolulu Airport, TheDesignAir talks exclusively with Avi Mannis at Hawaiian Airlines on their home turf, discussing the past, the future, brand and livery, plus what it means to be a truly successful ‘destination carrier’ The Roots of the Hawaiian Airlines Brand Sat in Hawaiian Airlines offices just on the edge of…

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Boeing Poised to Ease Carry-On Congestion

Written for TheDesignAir by Adam Ralston | Reported last year and finally seen in the wild, Boeing showcased their new Space Bins, boasting storage space for up to six roll-aboard bags, two more than the current bins in the Boeing Sky Interior afford. All in, Boeing claim the new Space Bins will provide room for an…

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TRIP REPORT: Etihad A380 Business Class February 2015

Flight: EY12 Aircraft Type: A380 Class: Business “Studios”  Route: LHR-AUH Flight time: 6:40 Seat: 12E Date: Februrary 2015 http://www.etihad.com Best for: Savvy one-stop travellers who want one of the very best products in the skies The crowd: Mainly international travellers, less UAE based passengers than its rivals. Business or pleasure: Definitely both, however the creature comforts far outweigh the excellent connectivity found onboard. Routes: Etihad fly to…

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A Bit Of History Returns, PeopleExpress

PEOPLExpress, originally a Newark, New Jersey-based airline, has been under the radar since 1987, when they merged with Continental. For the last 25 years, the name has faded into a memory for most, but back then, they were a market leader, and the first airline in the US to introduce a fee for checking a…

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