Talk to any designer after a few drinks, and the usual story will come up, that “design is cyclical and everything that we see now has been seen before”. Bear with us a bit, but Southwest’s refreshed logo and livery speaks volumes to this concept. Southwest Airlines today, officially (compared to the leaked images on social…
Read MoreSouthwest Airlines has always been seen as a fun-loving airline, with many people loving their light-hearted and easy going nature. Individual safety messages and character is encouraged to create a warm environment to put their passengers at ease. However, their latest incarnation of the female outfit, couldn’t be anything further from fun if it tried.…
Read MoreNolinor the well known charter outfit from Canada has created a scheduled offshoot low cost carrier called ‘Off We Go’ or OWG as the livery would have us know. Apparently launching end of August it’s determined to brush off the Coronavirus stigma facing the travel sector and start affordable flights from its home in Quebec…
Read MoreAs the phrase goes, “good things come in small packages.” In 2018, the airline industry carried 4.4billion passengers. It has become an integral part of human life, but it’s also an industry of behemoth players. In fact, in 2018, the top 10 airline groups transported over one third of the entire annual traffic, leaving the…
Read MoreAmerican Express and MAG USA (parent company of Escape) have just announced the opening of The Centurion and Escape Lounges at Phoenix Sky Harbor International Airport (PHX). Located in the airport’s Terminal 4 the lounges will cater to passengers flying with Air Canada, American Airlines, British Airways, Condor, Southwest, Volaris and WestJet. The new lounge complex…
Read MoreThe past few years has seen a few airlines decide to position themselves as a lifestyle brand, appealing to the younger, time-rich generation who are gap-year embracing, iPhone toting and generally bank-rolled by their parents. While airlines – like the big US 3 – see their passenger demographic age as fast as the airline does,…
Read MoreThere is a lot of global attention on the new presidency in the US right now. While many have watched with their head in their hands recently and others have had their head in the sand, we’ve compiled some additional more reasons it might be good to book a flight sometime soon to escape the…
Read MoreThe rise of the low cost brand a decade ago challenged the legacy carriers to reconsider their business model. Passengers were able to pick between the privileges of a packet of nuts, or a bare bones charge-through-the-teeth model where even you seat choice was a privilege. However, through the natural evolution of business, the…
Read MoreIAH airport is the latest airport to receive OTG’s signature dining experiences in partnership with United Airlines. The key hub in the airline’s network was chosen to undergo a series of renovations in order to elevate the dining and retail experience at all of United’s terminals in Houston George Bush Airport. The spaces are designed…
Read MoreIn the heart of Honolulu Airport, TheDesignAir talks exclusively with Avi Mannis at Hawaiian Airlines on their home turf, discussing the past, the future, brand and livery, plus what it means to be a truly successful ‘destination carrier’ The Roots of the Hawaiian Airlines Brand Sat in Hawaiian Airlines offices just on the edge of…
Read MoreWe are introducing a new Top 10 this month. One of the most diverse categories, ‘Low Cost Carrier Brands’ is now getting the recognition it rightfully deserves. Traditionally speaking, the low-cost model is only three decades old, and has grown up fast. The once ‘bare-essentials’ image that these carriers used to have, has now evolved into intuitive, modern and…
Read MoreFlight: AF0009 Aircraft Type: B777-300 (Four Class version) Class: Business Class Route: JFK-CDG Flight time: 6:07 Seat: 4L Date: November 2014 http://www.airfrance.com Best for: Anyone with a modicum of style, looking for good connections around the world. The crowd: This carrier oozes Parisian chic. Luxury clothing mandatory. Business or pleasure: This carrier is all about both, excellent and opulent food matched with excellent flight…
Read MoreWe were lucky enough to be included in Skift’s SkiftForum in New York’s Times Center yesterday (October 9th 2014) that brought together some of the best leading minds in the Travel and Hospitality industry. Spending the day with like minded expert individuals, it was clear to see some of the emerging trends that will most…
Read MoreLiveries around the world are the calling cards for hundreds of different airlines. For some they are the passengers only interaction with the brand image of the airline, so as they park up at the gates of airports globally, they need to be able to communicate the values and concepts that each airline brand stands for.…
Read MoreThe new Spirit planes. Spirit are the latest low cost carrier to revisit their branding, just a few days after both frontier and southwest, following a trend that TheDesignAir predicted last week. The new design fits with the new website and brand positioning that has been rolled out, offering a simple bold message, with a…
Read MoreBack in the glamourous heyday of travel, airlines (believe it or not) fought for the attention of the travelers. With the recent invention of air travel, costs were relatively low. You could fairly easily get hold of a plane, fill it full of passengers and fly it to wonderful exotic destinations. OK, so it wasn’t…
Read MoreThere are some airline names that we don’t ever really pretend to understand, such as Peach, Wizzair or Mango Airlines, but this latest food stuff name really takes the biscuit. Vanilla Air, the low cost outfit of ANA (sitting alongside sister airline Peach) has just been launched, looking more like the logo of a fabric conditioner…
Read MoreAs part of our plan to talk to some of the leaders in aviation branding, thedesignair.net take 5 minutes out of Frank Mertens’ busy schedule to talk about the immediate future of the UK’s much admired bmi regional airline. Hi Frank, thanks for taking time to talk to us, firstly what is your background and…
Read MoreAs we head into 2013, it’s time to start planning the best places to go for the year ahead. Here at TheDesignAir we’ve wrapped up the best 10 destinations, whether it be for the best in air travel, best new airports or the hottest hotels to stay in. So without further ado, here’s the run-down…
Read MoreAs promised, here at DesignAir we evaluated airlines around the world to compile our definitive Top 10 list of Cool Airline Brands. Let us know if you agree, whether you think we’ve missed one, or what your top 10 would be at the bottom of the page! 10. Southwest Southwest Airlines could be seen as a…
Read MoreUnited Economy Report Flight: UA1717 Aircraft Type: B767-400 Class: Economy (Coach) Route: HNL – SFO Date: 26th September 2012 Best for: ‘Blandalised’ travelers, looking for a cheap seat, and nothing else. Most likely to sit next to: (on this route) An aging surfer dreaming of times gone by, or an armada of Japanese tourists. Business…
Read MoreNo real surprises that Virgin America sweeped the board, hosted in their home state, at the Passenger Choice Awards 2012 yesterday in Long Beach California (September 17th), pulling in a whopping 4 awards, encompassing Overall Passenger Experience (Up to 50 IFE equipped in fleet), Best in Region (Americas), Best User Interface and Best Cabin Ambiance.…
Read MoreIt seems the long-gone era of glamorous travel is fast diminishing, due to technological advances in the industry. Passengers are losing their connection to the airlines that they fly with, airlines are losing the communication points they used to have. ‘Tea? Coffee?” might be the only two words that a passenger could hear from their…
Read MoreWe’ve had doves, giant ladies in bikinis and even killer whales gracing the air, and now Alaska Airlines‘ big old flying fish is coming back to the skies later this year. The largest flying (and perhaps only flying) salmon is being painted on the side of a 737-800 a longer airframe compared to the predecessor fish which…
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