Today, in a simultaneous cross-country launch in Toronto, Montreal and Vancouver, Air Canada unveiled for its customers and employees a new livery inspired by Canada for its entire fleet, new uniforms for its employees, and a taste of some of the new onboard menu offerings that its customers can look forward to. “Air Canada’s new livery signals a pivotal inflection point in our…
Read MoreTheDesignAir’s Top 10 Low Cost Carrier Brands 2015
We are introducing a new Top 10 this month. One of the most diverse categories, ‘Low Cost Carrier Brands’ is now getting the recognition it rightfully deserves. Traditionally speaking, the low-cost model is only three decades old, and has grown up fast. The once ‘bare-essentials’ image that these carriers used to have, has now evolved into intuitive, modern and…
Read MoreREPORT: Understanding The Liveries Of The World
Liveries around the world are the calling cards for hundreds of different airlines. For some they are the passengers only interaction with the brand image of the airline, so as they park up at the gates of airports globally, they need to be able to communicate the values and concepts that each airline brand stands for.…
Read MoreTheDesignAir Top 10 Liveries of 2014
It’s that time again, and the judges have voted for their Top 10 Liveries for 2014. Each year the judges sort through the best of the best to find out what is hitting the mark. This year some familiar faces return, and some get booted out of the top 10, and there are even a…
Read MoreBlack Is The New… Black
What can you do if you had 5 days, 12 painters and 350 litres of paint. Well, if you are Air New Zealand you could paint your new 787-9 in an ‘All Black’ paint job. Our favourite of the airline’s two new livery designs, this black beauty is well proportioned and striking to look at, With…
Read MoreTheDesignAir Top 10 Economy Classes Of 2013
We are pleased to announce our Top 10 economy classes for 2013. We have scoured the world for airlines that have really shown us something truly special. Whilst many airlines didn’t make the list, we’d like to state that generally over the past 12 months, we have seen airlines around the world innovate and renovate…
Read MoreTheDesignAir Top 10 Liveries Of 2013
Here at TheDesignAir, our team of expert judges have looked at the liveries around the world this year and have come up with our Top 10 liveries for 2013. Whilst we have some great looking airlines from last year’s Top 10 still appearing in the list this year, there are some great new liveries that are…
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