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Is First Class Dying Off?

On the following day of the launch of Virgin Atlantic’s updated premium product ‘Dream Suite‘ comes news from troubled Lufthansa of a different nature. In an effort to try and become more efficient, curb spending and reign in the purse strings after a less than successful stint of turning bmi around, they are going to…

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TRIP REPORT: Virgin America Main Cabin Express – November 2012

Virgin America Economy Class Report Flight: VX290 Aircraft Type: A320 Class: Economy Class (Main Cabin Express) Route: LAX – CUN Date: 06th November 2012 Best for: Cheap tickets to cool destinations, with less emphasis on cheap, more on chic. Most likely to sit next to: If you were me, slightly larger Americans laden with neck pillows, that didn’t get the memo that…

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Lufthansa’s New Premium Economy

Lufthansa have been working on a new premium economy product for the past few years and have just announced they are to be introduced into their long haul fleet. Seen globally as a huge success since the invention from Virgin Atlantic, in 1992, many airlines now offer a class between economy and business class, as…

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TRIP REPORT: Virgin Atlantic Upper Class November 2012

Virgin Atlantic Upper Class Report Flight: VS023 Aircraft Type: A340-600 Class: Upper Class (Premium Business Class) Route: LHR – LAX Date: 02nd November 2012 Best for: Someone at home on the red-carpet… or an extra from ‘Made in Chelsea’. Most likely to sit next to: Fashion designers, Graphic Designers, Fergie and anyone with a second home in the Hollywood hills. Business…

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Meet TheDesignAir Team

Here at thedesignair.net, we have almost been running for 6 years and produced in excess of 1,000 stories. We are thrilled that the website has grown so quickly, with such a great following. As the site grows, so do our partnerships, and we have worked hard to develop relationships with some of the best talent…

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Plaza Premium Impress At Heathrow’s Terminal 2

We have been pretty impressed by Plaza Premium‘s latest few lounges, and this new lounge, announced for London Heathrow’s Terminal 2 is no exception to their rule. The latest lounge, which open on June 4th, the same day the terminal opens, will be Hong Kong based Plaza Premium’s first venture in Europe. The innovative lounge has been designed…

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TRIP REPORT: Fiji Airways Business Class February 2014

Flight: FJ811 Aircraft Type: A330-200 Class: Business Class Route: LAX-NAN Date: 6th February 2014 http://www.fijiairways.com Best for: Savvy passengers who can afford to spend a little more to start their holiday early, and fight off the jetlag. Most likely to sit next to: Anyone from a seasoned traveller top-to-toe in Linen luxury, to a marine biologist connecting on to Sydney. Business or…

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South African Airways Reveal New Short Haul Interiors

Priestmangoode, UK based design firm have just revealed their fantastic new interiors for South African Airways latest short haul Airbus fleet. The studio worked in collaboration with The Brand Union, Johannesburg, South Africa, a brand consultancy, to develop a new brand identity and experience for the leading African airline. Kim Thipe, Head of Marketing at South African Airways…

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A Clean Refreshing Taste To BA’s Latest Advertising

British Airways who have always taken more of an ‘atmospheric’ attitude towards their advertising campaigns compared to VA, their competitor’s, product led advertising strategy as of late, has taken a new direction. No doubt, off the back of Heston Blumenthal’s TV programme that highlighted the challenges found onboard airlines for their catering offering due to…

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Air Canada Showcase New 787 Interior

Air Canada, who have created one of the densest seating 777‘s going, which apart from their new business class cabin (which is great), packed passengers in their economy cabin, has now released impressions of their 787. Whilst the economy cabin offers 3 x 3 x 3 seating (which although tight is similar to almost all…

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American Awe The International Market With Refreshed Cabins

American Airlines today have possibly jumped on the Weber seat bandwagon with a newly refreshed cabin product. As part of this redesign, American’s entire fleet of 777-200ERs will have fully lie-flat Business Class seats with aisle access for every seat, international Wi-Fi, in-seat entertainment throughout all cabins, and Main Cabin Extra seating offering more legroom. The 767-300ERs will…

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Japan’s Skymark Goes Premium Economy-Only On New A330s

Co-written by Raymond Kollau, airlinetrends.com Hybrid low-cost carrier Skymark – Japan’s third largest airline – turned heads in early 2011 when it announced an order for six A380 superjumbo’s which will feature only 394 seats in a premium two-class configuration: 114 angled lie-flat Business seatss on the upper deck and 280 ‘shell-style’ Premium Economy seats on the lower deck. Skymark…

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Hawaiian Airlines Announce Extra Comfort Economy Seating

One of our favourite carriers, Hawaiian Airlines has recently announced that in June 2014, their A330 fleet will offer a new level of comfort in their economy cabin. Titled ‘Extra Comfort Economy’, Hawaiian, In their first comprehensive redesign of its long-haul seating configuration, will be offering a new class of seats that offer more legroom and other amenities…

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Cathay Pacific Teams Up With G.O.D. For New Amenity Kits

By Raymond Kollau, airlinetrends.com Cathay Pacific has unveiled its new amenity kits for Premium Economy Class passengers which feature exclusive designs by home-grown Hong Kong brand G.O.D. (which stands for Goods of Desire). Cathay says its design collaboration with G.O.D. took inspiration from the “vibrant culture of Hong Kong, where East meets West and age-old traditions blend with…

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