Air France’s latest venture, originally called Boost, and now officially titled Joon, is the carrier’s attempt to reduce operating costs and compete with the growth of younger, less expensive airlines now flying medium and long-haul routes around the world. The new carrier will mirror the likes of Air Asia X, Norwegian, Singapore Airlines’ Scoot Qantas’…
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Air France may be proving themselves as an excellent European airline for connecting passengers, with some of the shortest and most seamless connections in their hub Charles De Gaulle, but the investment into improving the passenger experience runs much deeper than the infrastructure that’s being developed behind the scenes. While AirFrance’s flagship lounge ‘The Park’ in…
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Air France saw the launch of its first 787-9 commercial flight between Paris CDG and London Heathrow today. TheDesignAir was invited to greet the aircraft in London this morning. We were also allowed to take a look around the new aircraft type for the carrier, that will eventually start to form its long haul product.…
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Flight: AF457 Aircraft Type: B777-200 Class: Premium Economy Route: GRU-CDG Date: May 2016 http://www.airfrance.com We were very happy to return from our previous trip with Air France in Premium Economy to trial one of the world’s most applauded mid-cabin classes. Featuring a modern clean cabin, well appointed seats and above-standard amenities such as champagne on tap and enhanced amenity kits.…
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Flight: AF456 Aircraft Type: B777-200 Class: Business Class Route: CDG-GRU Date: April 2016 http://www.airfrance.com Ever since our failed chance to experience Air France’s new business class last year, we’ve been keen for another opportunity to experience Air France’s latest and acclaimed new hard product, that has moved the carriers 2 x 3 x 2 seating to a 1 x 2…
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This week saw the official opening of their latest designer lounge in Terminal 1 of Dubai International Airport, the first for SkyTeam in the Gulf region. Catering to Elite Plus, First and Business Class passengers of the ten SkyTeam airlines flying to the airport. The new space spans over 960 square metres and can seat up…
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Air France has won praise from TheDesignAir through the years for their current Lacroix designed uniform, placing in the Top 10 uniforms on more than one occasion. But the current stylish outfit is just the tip of a historical iceberg of fashionable threads. There are an impressive 13,500 Air France flight attendants and over two thirds are stewardesses. They are…
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Air France’s Latest Advertising Campaign, currently in French and English on their YouTube channel, highlights the various benefits with flying Air France. From cuisine, to comfort, to CDG, the airline is pushing its USPs with its traditionally ‘French’ flair. In a series of five short one minute videos, Li, Louise and Charlotte guide us through…
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If you are lucky enough to fly with Air France in La Première (First Class) or Business Class from selected US cities in the next 12 months, you will be treated to a brand new menu from Michelin-starred chef Daniel Boulud. In 2015, the World’s 50 Best Restaurants gave Daniel Boulud the ‘Diners Club Lifetime Achievement…
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Francophile aviation fans beware, Air France updated its very clever and highly informative website Air France La Saga microsite back in December last year, and this month saw the introduction of their latest story on the carrier’s iconic 747 aircraft that left the fleet in January. The site is dedicated to Air France’s heritage and…
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Charles De Gaulle used to send shivers down our spine. The thought of transiting through the airport meant getting lost, missing connections or surly staff seemingly specifically employed to disrupt a passengers day. This reason alone meant we had avoided Paris as a connection airport for many years, however we’ve been totally bowled over by…
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TheDesignAir were happy to see that Air France had their own set of luggage, currently available on their Flying Blue Shopping site. Air France is already well known for their designer touches to the aviation, so partnering with Delsey, its no surprise the result is a fairly slick set of luggage. Available in three sizes and…
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In mid June, Air France opened up a new and improved regional lounge in the heart of Bordeaux-Mérignac airport designed by Brandimage. Whether passengers are travelling to Metropolitan France or have a connection on to an international flight from the hub at Paris-Charles de Gaulle, all eligible customers can now enjoy a real designer haven to wait…
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We are becoming great fans of Air France’s new design direction, with the introduction of their new advertising campaign, both in print and on the screen. One of our eagle-eyed followers (thank you!) managed to spot this new, beautiful and unofficially released video though. A tongue-in-cheek safety video which has to be one of the…
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Air France have just launched their latest advertising campaign titled “France Is In The Air.” Headlined by a worldwide commercial created by BETC and directed by We Are From LA, the three week campaign will launch this Sunday and will be broadcast in France, USA, Brazil, Japan, China and Italy.It also will be supported by campaigns in the…
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They’re back! TheDesignAir has partnered with our strategic print partner Airways magazine to bring you an updated and regular Top 10 lists for 2015. This year starting with our Top 10 International First Classes 2015. As well as appearing online, they will appear in print in every monthly issue of Airways magazine, available around the world.…
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Air France today launched its new first class (La Premiere) cabin, found on its 777-300 fleet, titled ‘A Designer Suite’. With only 4 suites available onboard, the airline has decided to reduce the cabin size, and make the whole experience a little more ‘intimate’ and special – now offering 3 square meters of space per…
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In a roll out across the 777 fleet, and part of the ‘Best & Beyond’ service and product renovation project, Air France have finally caught up with their international competitors by offering fully flat seating in their business class cabins. The seating may look familiar, being adopted the world round for it’s successful mix of…
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Air France has made a “Best&Beyond” promise to change it’s ways recently, shaking off some of the history it has steeped up over the years, and add a more contemporary ‘luxury’ feel to the airline. The French legacy carrier, like Lufthansa and British Airways, is fast becoming another bastion of European ‘luxury refined’ travel. Each…
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Here at Thedesignair we have been watching the recent trend over the past few months of new uniforms being launched around the world, from China Eastern to Virgin Atlantic, new threads have become the new norm, lifting the inflight product and refreshing the cabin look and feel, whilst also (hopefully) making the cabin crew a…
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Air France Group this week announced the new brand for their regional operations, currently being operated by Brit Air, Regional and Airlinair. Hop! A young, vibrant looking brand will act as one of Air France’s new 3 airline concept, also featuring Air France and Transavia. Hop! is forming the regional part of the network, focussing heavily on…
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This month we feature our Top 10 Lounges 2012. Competition is getting tough, as lounges are constantly improving year on year, but our selections are based on product offering, design aesthetic, unique offerings and synergy with the respective airline’s brand. Let’s commence with Number 10… 10. Emirates First Class Lounge, Dubai (DXB) A wine…
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On the following day of the launch of Virgin Atlantic’s updated premium product ‘Dream Suite‘ comes news from troubled Lufthansa of a different nature. In an effort to try and become more efficient, curb spending and reign in the purse strings after a less than successful stint of turning bmi around, they are going to…
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Since Virgin Atlantic launched their award winning flagship lounge in LHR in 2006, all eyes are turning to each airline’s lounge offering as a deciding factor in choosing business class travel. Air France has recently revealed details of its biggest ever business class lounge in the S4 boarding satellite at CDG, a joint project conducted by…
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