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BRANDING CABINDecember 31, 2020January 8, 2021

Emirates finally reveals Premium Economy product and upgrades to the A380. But is it a sheep in wolf’s clothing?

Emirates is one of the last bastions of the A380. Thanks to its critical mass of the product, once vaccines take hold and confidence in travel returns, the airline will be well poised to offer luxury travel to the masses once again. The carrier already has an arsenal at its ready to help position itself…

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