Category Archives: BRANDING

Qantas Not Only Reveals, But Designs New Singapore Lounge In VR

Qantas is using virtual reality in the development of its new First Lounge at Singapore Changi Airport, which is set to open at the end of 2019. Industrial designer David Caon and his team have created an immersive virtual reality

Qantas Not Only Reveals, But Designs New Singapore Lounge In VR

Qantas is using virtual reality in the development of its new First Lounge at Singapore Changi Airport, which is set to open at the end of 2019. Industrial designer David Caon and his team have created an immersive virtual reality

British Airways Roll Out A Beautiful 747 Retrojet That Puts Lufthansa’s New Scheme To Shame

BOAC is back! No, not really, but perhaps it should be. This simple yet stunning retrojet livery has been rolled out by British Airways to celebrate its centenary which it is enjoying this year. While the aircraft has been much-anticipated

British Airways Roll Out A Beautiful 747 Retrojet That Puts Lufthansa’s New Scheme To Shame

BOAC is back! No, not really, but perhaps it should be. This simple yet stunning retrojet livery has been rolled out by British Airways to celebrate its centenary which it is enjoying this year. While the aircraft has been much-anticipated

American Introduce New Stylish Amenity Kits, But Do They Hit The Mark?

American Airlines has just introduced a new wave of amenity kits for passengers in its International First & Business, Transcon First & Business and International Premium Economy cabins. As with most airlines, American has teamed up with leading up-and-coming lifestyle and

American Introduce New Stylish Amenity Kits, But Do They Hit The Mark?

American Airlines has just introduced a new wave of amenity kits for passengers in its International First & Business, Transcon First & Business and International Premium Economy cabins. As with most airlines, American has teamed up with leading up-and-coming lifestyle and

Helsinki Opens ‘Aukio’, A New Atmospheric Extension To Its Terminal

Helsinki Airport has just opened a new 33,400sq m space which makes the airport as much of a destination as those that the passengers there are heading to. Named ‘Aukio’ the architecture, design and atmosphere are a testament to Finnish skills.

Helsinki Opens ‘Aukio’, A New Atmospheric Extension To Its Terminal

Helsinki Airport has just opened a new 33,400sq m space which makes the airport as much of a destination as those that the passengers there are heading to. Named ‘Aukio’ the architecture, design and atmosphere are a testament to Finnish skills.

Air France Launches New Business Cabin For A330 Aircraft

Air France has not only unveiled, but launched its new A330 cabin today, including the award-winning premium economy, new economy cabins and for the first time, a brand new Business Class cabin. A total of 15 aircraft will be retrofitted

Air France Launches New Business Cabin For A330 Aircraft

Air France has not only unveiled, but launched its new A330 cabin today, including the award-winning premium economy, new economy cabins and for the first time, a brand new Business Class cabin. A total of 15 aircraft will be retrofitted

Aer Lingus’ New Livery Doesn’t Sham-rock Our World

Sigh. After much fanfare, Aer Lingus has finally revealed its new brand, which is basically reinventing the shamrock. The core essence of the brand hasn’t changed, apart from a simple refresh and modernisaiton of the typeface and an adaptation of

Aer Lingus’ New Livery Doesn’t Sham-rock Our World

Sigh. After much fanfare, Aer Lingus has finally revealed its new brand, which is basically reinventing the shamrock. The core essence of the brand hasn’t changed, apart from a simple refresh and modernisaiton of the typeface and an adaptation of

United’s New Uniform Is Launched, And It’s Certainly… Bold.

Nope, this isn’t the press shot from the latest Star Trek franchise, these are the new threads that will adorn 70,000 employees across United’s operations. The new designs follow last year’s announcement of their new partnerships with Tracy Reese, Brooks

United’s New Uniform Is Launched, And It’s Certainly… Bold.

Nope, this isn’t the press shot from the latest Star Trek franchise, these are the new threads that will adorn 70,000 employees across United’s operations. The new designs follow last year’s announcement of their new partnerships with Tracy Reese, Brooks