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AIRSIDE BRANDING LIVERY REPORTSeptember 8, 2014September 8, 2014

Southwest’s Refreshed Brand Image Signals More Than You Think

Talk to any designer after a few drinks, and the usual story will come up, that “design is cyclical and everything that we see now has been seen before”. Bear with us a bit, but Southwest’s refreshed logo and livery speaks volumes to this concept. Southwest Airlines today, officially (compared to the leaked images on social…

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