SWISS is latest airline to launch new cabins similar to Lufthansa’s product – but the Swiss touch changes the cabin entirely.

It may not be first to the punch, but following on Lufthansa’s coattails, Swiss has revealed its own personalised ‘SWISS Senses’ air travel experience from 2025 onwards utilising exactly the same hardware as sister carrier Lufthansa. The centrepiece of the new customer product is a redesigned cabin for the airline’s long-haul aircraft fleet, which was…

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Hottest Design Airlines to Try in 2023

This is the TheDesignAir’s hottest Design Airlines to try in 2023. Whether you fly regularly or are saving up for that once in a lifetime trip, here’s our recommendation for airlines, big and small, that bring a bit of style to the skies, but which have you flown and which are you wanting to try?…

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Foster + Partners reveal striking new airport designs for a new Polish mega airport

A Foster + Partners and Buro Happold consortium has won the competition to design the new CPK airport between Warsaw and Łódź. “The pivotal project will act as a symbolic gateway to Poland, a 21st century transport interchange which brings together air, rail and road, while reflecting the country’s national identity and providing exceptional passenger experience,”…

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Stepping through the door. What Virgin Australia’s new invitation-only ‘Beyond’ lounge has to offer

The new incarnation of Virgin Australia has continued its previous tradition of offering a very special lounge to its most prestigious guests. Today saw the curtain lift on the airline’s long-awaited invitation-only private ‘Beyond Lounges’ in Melbourne, Sydney and Brisbane, reserved for corporate partners, some high-status Velocity Frequent Flyer members and key opinion leaders throughout…

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TheDesignAir’s emerging trends for 2022

While 2022 is already underway, it seems that airlines are starting to emerge from hibernation, and with it, bringing a wave of passenger experience improvements from new cabin classes to new amenities. But what are the emerging trends we expect to see through 2022? Premium Economy wars As well as seeing new premium economy products…

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Finnair’s new long-haul product is a masterpiece in authentic residential-inspired design

It’s rare to find innovation in Business Class products in the past few years. Since the likes of Singapore Airlines’ new monocoque seats and Qatar Airways QSuites, many carriers are opting to customise off the shelf products, which naturally bring tried-and-tested comfort, but will never advance the passenger experience the same way that a truly…

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