Etihad brings a premium approach to Covid personal kits as part of its hygiene programme

When it comes to personal hygiene kits, Etihad is one of the first airlines to offer a unique, upgraded proposition for its First and Business Class guests, which also includes a snood-style face mask for use throughout their journey and beyond. The soft reusable snood has been treated with MicrobeBARRIER™ fabric treatment, a broad spectrum antimicrobial…

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American unifies 787 Business Class product, with the 787-8 receiving an upgraded experience.

We’re starting to see some positive stories across the industry now, focussing on a return to service and a return to growth. From Wizz’s latest route announcements, to design agencies and airlines setting up their near-future solutions to Covid-19. However, American Airlines’ latest 787 deliveries re-energise a positive conversation about cabin releases on the horizon.…

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Jason Wu launches new sleepwear range on EVA Air, brought to life by Buzz

EVA Air, unlike it’s competitor China Airlines, offers sleepwear for it’s Business Class passengers on the carrier’s long-haul flights. Extending on a successful partnership, EVA Air is updating its collaboration with internationally renowned fashion designer Jason Wu to create its second-generation inflight sleepwear. The exclusive partnership brought to life by global design company Buzz, sees…

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Cathay has a fairly unique challenge, and is acting pro-actively, but it is it making the right choices to maintain its brand values?

Unlike other media-outlets focussing on the airline industry we make a point to never really comment on short-lived, political or click-bait style news. We focus our approach on the long-lasting customer experience advancements, but Hong Kong has created a unique global environment over the past couple of years, built on political unrest and now the…

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LATAM’s new South American narrow body ‘Premium Economy’ is everyone else’s Business Class, and we love them for it…

If you’ve ever travelled within Europe (excluding on Turkish Airlines) you’ve probably flown what is dubbed Euro Business. It’s a fairly simple concept of the first few rows of an otherwise fairly normal narrow-body jet becoming the carrier’s Business Class, which comes with all the bells and whistles of a Business Class ticket, including priority…

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Air France reimagines Business Class product, specifically for their leisure routes from Orly and Caribbean & Indian Ocean destinations

Air France has just announced two new Business Class product launches, both on the ground and in the skies, geared towards the leisure market. Launched in close proximity the airline has announced its latest Caribbean and Indian Ocean retrofit featuring an economy-heavy configuration with brand new Business Class cabin, paired with a new Paris Orly…

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American Express and Escape open new lounges side-by-side in Phoenix Sky Harbor’s terminal 4

American Express and MAG USA (parent company of Escape) have just announced the opening of The Centurion and Escape Lounges at Phoenix Sky Harbor International Airport (PHX). Located in the airport’s Terminal 4 the lounges will cater to passengers flying with Air Canada, American Airlines, British Airways, Condor, Southwest, Volaris and WestJet. The new lounge complex…

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