Korean Air continues to evolve its brand with new 787 interiors

Korean Air is a fairly iconic brand. Its timeless baby blue and white liveries are instantly recognisable. There are very few airlines that can boast such an identifiable ‘blue’ livery. And while the logo itself is somewhat reminiscent of the Pepsi logo, this Taegeuk has a much deeper cultural meaning within Korea stemming back hundreds…

Read More

Delta raises the bar in JFK with the first of its new Delta One premium lounges

Delta Air Lines has introduced its first Delta One Lounge at JFK, exclusive for Delta One passengers and certain partners. Spanning over 39,000 square feet, it offers premium amenities including fine dining, spa-like services, and unique design elements inspired by Manhattan. Additional Delta One Lounges are planned to open at LAX and Boston Logan soon.

Read More

Screen Wars: scratching the surface of a much larger challenge that’s looming in the airline industry

The Aircraft Interiors Expo showcases innovations in airline seating and technology, reflecting a post-COVID resurgence in passenger experience. Despite excitement, airlines face challenges in setting distinct identities and navigating a plethora of choices. Collaboration among suppliers and embracing an open IP approach could enhance future developments in airline interiors, promoting faster innovation and integration.

Read More

Air France ups the ante with new First Class improvements across the passenger journey

In many regards, Air France is one of the best First Class experiences currently in the skies. Whilst the seats might not have all the bells and whistles of other more complete suites, the hard product is effortless and when paired with the soft touches, ground product and service, it’s no surprise when anyone mentions…

Read More

Studio Spotlight: Factorydesign

Factorydesign is one of the world’s leading aviation design agencies. Based in London it’s been part of some of the most iconic cabin designs and has helped shape today’s passenger experience across the globe. With almost three decades in the industry, I take some time ahead of AIX 2024 to talk with Peter Tennent, one…

Read More

American Airlines finally reveals Flagship ‘front row’ Preferred Suites of upcoming airline cabins

The never ending game of cat and mouse between the US3 carriers is playing dividends for the inflight and ground customer experience in the USA. A region that was once a decade behind the rest of the world when it came to cabin interiors, has fast become a hot-bed of creativity and world-standard hard products.…

Read More

Seven brand-new Business Class seats to fly in 2024

This year turning out to be a pretty exciting year for the passenger experience world. While airlines are recording record profits, they are investing heavily into their new aircraft, looking to try and win over market share. Here’s TheDesignAir’s round up of best business class seats you should fly in 2024. 1. Cathay Pacific 777…

Read More

Trip Report: China Airlines A350-900 Business Class, March 2024

The review highlights an impressive experience with China Airlines, showcasing its distinct design, spacious cabins, and excellent service. Recognized as Design Airline of Asia 2023, it offers a robust route network and innovative features like a sky lounge. The overall journey, from check-in to food, confirms the airline’s high standards.

Read More

Could Caon Design Office and Woolmark have created the future of First Class Suites with Modulo?

Sometimes we see concepts that are so far fetched come across our desks here at TheDesignAir that we know they just simply won’t take flight, but the latest concept that has landed here has certainly piqued our interest. Brought to life by David Caon’s design studio (the very same designer who has his fingerprint all…

Read More

Malaysia Airlines on the road to excellence with new cabins

In a recent event in Malaysia, the country’s flag-carrier revealed new cabins for the airline’s impending A330neo fleet, with the first of these shiny new aircraft scheduled for delivery in Q3 2024. We are thrilled to see the airline really doubling down on its proposition in a bid to win back market share. The A330neo…

Read More

Cathay reveals more details regarding Aria Suite, hinting now towards Collins Elements product

Today saw Cathay add its new Aria suite product to its website, promoting the new product that will take to the skies later in the year. This is one of the most anticipated seat launches of the year, as Cathay vies for the most lucrative of passengers through the Asia region. While the airline revealed…

Read More

JetBlue refreshes Mint amenities and menus

In a bid to keep things minty fresh, JetBlue is bringing a new range of NYC brands to the skies once again. As of next week, Mint guests will be supplied a brand new amenity range ‘tucked into a stylish and reusable foldable backpack’ for Transatlantic and a snapping, collectible pouch for domestic Mint, both…

Read More

British Airways set to bring in wave of improvements

This week saw British Airways host an event in London to present a wave of improvements to the passenger experience costing the carrier no less than £7bn over the coming years. Now usually this would be seen as a series of individual stories, but as a collective, the overarching impression is that the airline is…

Read More

Etihad complete the soft-furnishing circle with glorious new luxury Giorgio Armani amenities

It seems Etihad Airways has finally completed its upgrade to the passenger experience by enriching the offering with a stunning new collection of amenity kits and loungewear created in partnership with renowned Italian design house, Giorgio Armani, the sister brand to Armani/Casa that already features in the airlines bedding and tableware. The new amenity kit…

Read More

Oneworld opens new lounge in Amsterdam… It’s time to play

Tomorrow marks the launch of oneworld’s second branded lounge, and the first in Europe, following quickly after the premier lounge launch in Seoul. The lounge is situated in the footprint of the older British Airways lounge, situated next to a brand new Aspire lounge which will open shortly too. In an emerging trend of managed…

Read More

Move over Virgin Atlantic, there’s a new type of ‘Clubhouse’ on the scene

January saw the launch of yet another lounge, The Chase Sapphire Lounge in New York’s LaGuardia (LGA) airport. The Chase Sapphire Lounge was also joined last week by a sister lounge in JFK, in partnership with Etihad Airways, both of which are run by The Club, an Airport Dimensions brand. This might sound complicated, but…

Read More

Air India’s new soft product delights with rich Indian details

Where Air India’s recent rebranding failed to excite with the new master brand, livery and hard product, the recent announcement of enhancements to the soft product launch has filled in gaps to the missed deeper connection to its national heritage. This week has seen the airline reveal new amenity kits, a luxurious and sustainable bedding…

Read More

Trip Report: Austrian Airlines B777-200 Business Class, November 2023

I’ve been wanting to try Austrian Airlines Business Class for some time now. The airline has been on my radar as a lesser-known carrier of the Lufthansa Group, but after hearing such good things about the airline, it was time to take the plunge on a transatlantic flight I had to take from London to…

Read More

Etihad gives sneak peek of upgraded new lounge offering in Abu Dhabi’s Terminal A

Etihad Airways has just given a sneak peek of its new flagship premium lounges at Abu Dhabi International Airport’s much awaited “Terminal A”. Etihad inaugurated the new terminal on October 31st with a special one off flight before introducing a full transition to the Terminal which should be complete by the 14th November. Etihad’s impressive new…

Read More

Trip Report: Iberia A350 ‘Next’ Business Class, October 2023

Iberia has been rolling out its new ‘Next’ cabin across the A350 fleet. The new cabins mean upgrades across all classes, with the most noticeable improvements being in the Business Class cabin. The cabin now features new Recaro seats with doors which offer greater privacy, but do the new cabins elevate the entire passenger experience?…

Read More

LOT Polish Airlines to launch impressive new Chicago lounge in 2024

LOT Polish Airlines is continuing its drive towards enhancing the passenger experience. The new LOT Business Lounge at Chicago’s O’Hare Airport will be the first space of its kind outside Europe. It will be opening in the second half of 2024. Much like the new interiors for the aircraft, the lounge’s new interior will be…

Read More

Could Beond be the next sustainable all-premium long-haul carrier? With interiors like these, there’s hope.

Beond is an interesting proposition. Through the hype and slightly clumsy press launch, there’s a glimmer of something quite adventurous that could actually work once the kinks are ironed out. Connecting via Dubai certainly doesn’t make for a luxurious experience from Europe to the Maldives, but it’s no different to how many already get there.…

Read More

LOT Polish receives massive upgrades, makes for a competitive European product

On a recent flight through Warsaw to Chicago i was able to experience LOT Polish Airlines business class product, and I have to say, apart from a slightly dated cabin, the product was near excellence. There will be a review of that on my site soon, as well as a full video trip report on…

Read More

JAL launches new A350-1000 cabin interiors, but do they miss the mark?

JAL has set the scene for its new flagship product which will start flying on the prestigious service between Tokyo and New York later this year. It’s been almost 20 years since the carrier last launched a flagship international product, and the new cabins reflect the recent regional cabins that have already started flying over…

Read More

Good things come in small packages. Meet Bermudair

You will be forgiven for not knowing of this new Bermuda-based startup, but it’s certainly going to be getting a lot of attention in the coming months. The airline has been a long time in the making. Bermudair actually comes from Adam Scott—the same CEO who wanted to start Odyssey, the all-business class airline that…

Read More

7 emerging passenger experience trends to watch out for

We’re currently in an era of rebounded passenger volumes, overwhelming profit margins, and seemingly sustained growth in virtually all aspects of the aviation industry. While much of that profit has been realised by heavily streamlined operations post-COVID, it’s also been due to pared back passenger experiences over the past 12 months, with many airlines only…

Read More

Trip Report: Qantas A380 ‘Upgraded’ Business Class, May 2023

It’s mind-boggling to think that Qantas has been flying its A380s for almost two decades. These behemoth gentle giants almost saw an untimely end because of the turn of the 2020’s but thankfully airlines are bringing these flagship aircraft back on key routes across the globe. Qantas is one such carrier that is not only…

Read More

Brussels Airlines new ‘African’ Sunrise Lounge in Brussels Airport is a quietly elegant addition

As from today, Brussels Airlines’ long-haul business class passengers travelling to Sub-Saharan Africa can enjoy a fully renovated Sunrise Lounge in the T-zone of Brussels Airport. With, among others, more seating, more sleeping comfort and a larger variety of quality food and drinks, the Belgian home carrier has responded to some of the apparent needs…

Read More

Air France reveals new A350 seats at AIX 2023

AIX is back in full swing again this year, with swathes of innovation from humble amenities to brand new seats. While there’s more about all of that to come over the coming weeks and months on the site, TheDesignAir is pleased to announce that Air France revealed its brand new A350 cabins that will enter…

Read More

ITA Airways adds A330Neo with stunning new interiors

This week saw not only the partial-acquisition of ITA Airways by Lufthansa Group, but also the first of its 18 A330-900Neo aircraft which will form the backbone of its international fleet. The aircraft is the first to be fully realised with ITA Airways vision for the passenger experience, as the A350’s that are already flying…

Read More