While Lufthansa had to quietly retreat from it’s questionable 5-star Skytrax rating just a few weeks ago, to a more understandable 4-star rating, it’s no surprise that the carrier is trying to pull out all the stops to re-energise interest in the carrier which has been marred recently by news of impending strikes. Yesterday Lufthansa…
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Let’s face it, airline cabins are becoming more and more familiar, the day of being surprised when walking onboard is almost over. The era of innovation that saw all-aisle access, private suites, and fully flat beds in business class – which first blossomed some twenty years ago – has seemingly settled into a plateau that…
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After recently travelling on both Virgin Atlantic’s B787-9 and the A350 products to the US, I had the opportunity to experience both the brand-new and older Upper Class products in quick succession, and the differences were noticeable, but actually not in a way I had expected. Now this might seem a little controversial, but.. Out…
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Yesterday saw American Airlines announce a relatively needed and long-awaited refresh to its interiors programme. Bringing its long-haul and premium narrow-body cabins a whole new look was expected, and after United and Delta had rolled out its own signature Polaris and One products, American needed to step up to the mark. While the new cabins…
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Now we aren’t saying AA’s existing lounges weren’t terrible, but apart from a handful, they weren’t much to write home about either. However the good news is that American Airlines has decided to up the ante with a redesign of its Admirals Club lounges across the United States. Customers will first experience the new look…
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Launched today in London’s still-trendy Shoreditch, Virgin Atlantic’s new A330neo product should indeed turn heads. Launching a brand new product across a small yet nimble fleet usually means that the product offering becomes increasingly fragmented, but actually the airline has stumbled upon better synergies than ever on its Transatlantic offering. Introduced on Virgin Atlantic’s 16…
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Hangar 22 is Air New Zealand‘s moniker for its research lab, which has been working on the future of ultra-long haul cabins for no less than 5 years in a mirror effort to Qantas’s Project Sunrise. There’s good reason for Air New Zealand to invest heavily in a new product, as the airline will start…
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Herringbone and forward-facing staggered business class seats? The catalogue available to airlines is now seemingly never-ending, and the latest Aircraft Interiors Expo in Hamburg this week has revealed how the industry has never been more spoiled for choice. Two of the latest entrants in to the market have come from Safran dubbed ‘VUE’ and ‘Unity’.…
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With some 6000+ narrow-body and regional jets in the US alone, there is a huge market for ‘domestic First Class’ still, and competition is heating up at the front of the plane. Delta has just shown off its new First Class product, first announced in 2020, and the MiQ seats are starting to become commonplace…
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Most people will have flown on a Vantage product at some point if they’ve flown business class in the past decade, and the VantageXL is the flagship version, which has been adopted by the likes of Qantas, SAS, Delta and Philippine Airlines over the years. Understanding that passenger habits and needs have adapted in the…
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Today saw Air France reveal a brand new Business Class product that will start to grace its 777-300ERs. It also revealed an exciting new ‘brand video’ to impart the new Air France brand to its global audience. At the heart of this regeneration lies its new business class seat, which is entirely new, although it…
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Last month, we were lucky to try out SriLankan’s Business Class again, approximately 4 years since the last time, which was the first time since the pandemic, and it gave us an opportunity to see how the carrier was faring post-COVID. SriLankan has always been one of our secret favourite carriers. It often sits below…
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Today saw the official approval of Qantas’ long-awaited Project Sunrise, something that was postponed a few years due to COVID. With the announcement that the airline will order 12 A350-1000 aircraft capable of flying from Sydney direct to London and New York, which will see the longest and furthest flights in the world. But that…
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A staggering 18 months ahead of schedule, the doors to the ‘Delta Sky Way’ at LAX is now open to customers. And when LAX customers visit the new Delta terminal, they’ll have more than just a streamlined check-in experience and new designer facilities to look forward to. The new Delta Sky Club at LAX, located on the…
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The new incarnation of Virgin Australia has continued its previous tradition of offering a very special lounge to its most prestigious guests. Today saw the curtain lift on the airline’s long-awaited invitation-only private ‘Beyond Lounges’ in Melbourne, Sydney and Brisbane, reserved for corporate partners, some high-status Velocity Frequent Flyer members and key opinion leaders throughout…
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LATAM took a fairly surprising (and welcome) decision to completely revamp its still fairly modern signature ground product in Santiago de Chile, which only opened back in 2015. The brand-new LATAM Lounge has just opened its doors for its preferred passengers and LATAM’s partner airline members, including while waiting for their flight. The new space,…
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Heading over to Abu Dhabi to experience Etihad’s brand new A350 I was able to also experience the carrier’s 787 for the very first time. While the product is now a few years old, it was useful to see how the product was still standing up against the competition and how the two products –…
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If you’ve been in Turkish Airlines‘ business class lounge in Istanbul over the past few days, then you might be forgiven for thinking that Batman had parked one of is many vehicles in the lounge. However, this futuristic new machine, dubbed ‘Hezarfen’ is actually a flight simulator with a difference. Combining modern technology with inspiration…
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Etihad has always been a challenger brand in the Middle East, even if it’s not the youngest of the carriers. Often shadowed by its much larger, blingier cousin Emirates, and self-styled luxury carrier Qatar Airways, Etihad has had a bigger hill to climb, either winning market share, or the hearts and wallets of this lucrative…
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As the world of wide-bodied cabin & seat design has reached a critical plateau, all eyes are turning to the new narrow-bodied long-haul market which will become an increasingly important part of point-to-point long-haul strategy in the months and years ahead. While the ‘Jet Set Era’ offered transcontinental flights on narrow-body aircraft decades ago, it…
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Anyone who has visited South America will appreciate how strong the design culture is there. So it’s no surprise that the de-facto airline of the region LATAM has celebrated its cultural roots with two new amenity kits, which have sustainability at their heart. This new release reflects one of the emerging trends TheDesignAir predicted for…
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It’s rare to find innovation in Business Class products in the past few years. Since the likes of Singapore Airlines’ new monocoque seats and Qatar Airways QSuites, many carriers are opting to customise off the shelf products, which naturally bring tried-and-tested comfort, but will never advance the passenger experience the same way that a truly…
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American Airlines and British Airways have now announced greater detail surrounding their plans to co-locate operations at JFK’s Terminal 8 from December this year. Together the two airlines co-location should offer a more seamless customer experience while also supporting the Port Authority of New York and New Jersey’s ambitious plan to transform JFK into a leading…
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Air France has just released handsome new amenity kits for both Business Class and Premium Economy, however the most impressive story can be found in that they feature no less than 93% recycled materials. Unlike the materials used in Virgin Atlantic’s amenity kits, which clearly showcase its environmental credentials, Air France has taken a more…
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Plaza Premium has continued its expansion in The Americas with two new lounges, open in Toronto’s main International Airport, YYZ. As well as a pre-departures ‘Concept’ lounge, situated in Terminal 1, the pay-for lounge company has created an impressive new Landmark lounge in the departures area of Terminal 3. The Concept lounge offers a convenient…
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SAS has just revealed its photos of its new A321LR cabin. The transatlantic narrow body joins the carrier’s wide-body fleet in connecting the two continents, but trying to keep the same passenger experience touch-points across fundamentally different airframes was a difficult ask. While the airline sadly hasn’t been able to provide all aisle access, by…
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After a year’s hiatus due to the pandemic, TheDesignAir is pleased to announce the return of its annual Airline Design awards. Celebrating the very best in airline passenger experience, brand and design across the globe, the awards – now in its 9th year – have once again bestowed its leading design airlines, new products and…
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During ALTA Airline Leaders Forum 2021, an event hosted by the Latin American and Caribbean Air Transport Association in Bogota, Avianca presented three new seats that will be retrofitted across the carrier’s short- and medium-haul A320 fleet. The Premium, Plus and Economy seats were all designed by Recaro Aircraft Seating, with an innovative approach to…
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Taiwanese carrier China Airlines has just received its first A321neo passenger aircraft which heralds a new era in the airline’s narrow-body fleet. A total of 25 of these advanced Airbus aircraft will enter the fleet over the coming years, which will operate short-haul routes including Northeast Asia, Southeast Asia, and Cross-strait. The aircraft itself features…
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Today saw Singapore Airlines officially launch its highly-anticipated new 737 cabin products, which will be rolled out on its Boeing 737-8 fleet in the coming weeks. Since the airline merged SilkAir back in to Singapore Airlines, there’s been a lot of anticipation on how the airline can match its impressive long-haul product with a short…
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