Lufthansa’s Sneaky Product Launch Shows Off What The Airline Could Have (Should Have) Looked Like

Last week saw a new brand partnership take its first steps between Adidas and Lufthansa. Last Friday, if you flew with the airline you might have seen a slightly more relaxed approach to the uniforms due to the airline – in a one-time-only event – allow crew to wear trainers. This was conveniently timed to…

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Vuelings Bright New Uniforms Take Off

Spanish Low-Cost Metro carrier Vueling has brought bright new threads to the skies this summer, 11 years after it first launched. Vueling’s ‘innovative spirit and constant evolution’ are reflected in the new uniforms to be worn by the more than 2,000 cabin attendants employed by the airline. The idea behind the redesign project, which took…

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Thomas Cook Group Launch A New Brand Image

Leisure travel operator, Thomas Cook, have launched their latest logo which will be rolled out throughout the group to unify its brands and market activity under one common symbol, the ‘Sunny Heart’. The ‘Sunny Heart’ is being rolled out from today, and will replace the current ‘Globe’ in the Group’s websites, international stores, the airline fleet…

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