Air France takes its brand to new heights

Today saw Air France reveal a brand new Business Class product that will start to grace its 777-300ERs. It also revealed an exciting new ‘brand video’ to impart the new Air France brand to its global audience. At the heart of this regeneration lies its new business class seat, which is entirely new, although it…

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SAS shows off new A321LR interiors

SAS has just revealed its photos of its new A321LR cabin. The transatlantic narrow body joins the carrier’s wide-body fleet in connecting the two continents, but trying to keep the same passenger experience touch-points across fundamentally different airframes was a difficult ask. While the airline sadly hasn’t been able to provide all aisle access, by…

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JetBlue’s London launch brings with it new reusable amenity kits in economy

All attention this week might have been on JetBlue’s much anticipated entry in to the TransAtlantic race, but with it came a nifty little amenity for passengers in coach that we absolutely love. Developed in collaboration with JetBlue – Formia, the international guest amenity and hospitality specialist – the new kits are now available on the airline’s highly anticipated transatlantic…

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United Airlines declares ‘Passenger Experience war’ against rivals with impressive new interiors

United Airlines, now profitable once again has firmly set its stall as a leading Passenger Experience airline, vying for market dominance through modern, comfortable cabins that give passengers what they want: more space, more entertainment and more choice. This is something we applaud and have been promoting as the right approach to winning over customer…

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British Airways learns from 2020 and launches hybrid onboard economy food service by British Chef Tom Kerridge and Tourvest

British Airways has today announced that it will be partnering with celebrated, British Michelin-starred chef, Tom Kerridge, who has designed a number of gourmet food items, which include signature pies and sandwiches, to pre-purchase for the airline’s Euro Traveller (short haul economy) customers.   “The move marks a renewed focus on the short haul customer…

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Factorydesign creates innovative social distancing screen that could also have demand outside of a Covid-19 world

While WHO’s recommendation to reduce the spread of a virus is through the alteration of passenger behaviour and that actually aircraft – with their HEPA filtration and regular cleaning – are relatively clean already; there’s still passenger perception to overcome which is sometimes deeply rooted in emotional based reasoning rather than scientifically proven facts. It’s…

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Interspace, the new seat by New Territory & Universal Movement challenges the usual premium economy proposition, but is it ever going to take off?

London-based creative firm New Territory has just revealed details of its new spin-off company ‘Universal Movement’ to address the lack of innovation within high density seating on aircrafts and in other transportation environments. Universal Movement’s launch includes the announcement of its first project, Interspace, an innovative approach to the traditional airline seat which utilises a…

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