The success of narrowbody long-haul flights like Etihad’s Airbus A321LR hinges on service design, not just seating. Effective service choreography enhances the passenger experience, ensuring timely, attentive care. Unlike Iberia, which faced delays, Etihad exemplifies how thoughtful crew movement and operations can create an exceptional, intimate atmosphere in a confined space.
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As the long-haul narrowbody era gains momentum, Iberia has joined the likes of JetBlue, Aer Lingus and TAP Air Portugal by launching transatlantic routes with its brand-new A321XLR. the aircraft offers a different seat to its two other staggered forward-facing widebodied business class products. So the airline has a challenge on its hands to deliver…
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Malaysia Airlines has unveiled new interiors for its upcoming 737-10 MAX fleet, featuring 12 lie-flat Business Class seats, replacing traditional recliners. With 12 aircraft on order, the airline aims to compete with regional rivals and enhance traveler experience. Their goal is to rank among the world’s top airlines by 2030.
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With some 6000+ narrow-body and regional jets in the US alone, there is a huge market for ‘domestic First Class’ still, and competition is heating up at the front of the plane. Delta has just shown off its new First Class product, first announced in 2020, and the MiQ seats are starting to become commonplace…
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Cathay Pacific is about to see the commercial take-off of its latest arrival, the A321neo. With the pandemic hitting at a pivotal time for the carrier, commercially things have been bittersweet. While passenger numbers have been decimated for 18-months, the regrowth of the airline can now be expedited by the addition of a new narrow-body…
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United Airlines, now profitable once again has firmly set its stall as a leading Passenger Experience airline, vying for market dominance through modern, comfortable cabins that give passengers what they want: more space, more entertainment and more choice. This is something we applaud and have been promoting as the right approach to winning over customer…
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JetBlue has been long touting its desire to compete on the Transatlantic market. With the recent exit of Norwegian’s long haul operations, there’s certainly a slot to be filled in competitively priced disrupters, and JetBlue has jumped at the opportunity. However, it certainly means business, trying to take a slice of the highly lucrative Transatlantic…
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Stelia’s new ‘Opera’ seat has just entered the market, specifically for narrow-body single-aisle cabins. This new “Full Flat, Full Access, Full Privacy” Business Class seat claims it offers the highest standard wide-body comfort on single-aisle. Now you might be like, ‘hang on, I’ve seen reverse herringbone seats on single-aisle aircraft before, such as American Airlines…
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If you’ve ever travelled within Europe (excluding on Turkish Airlines) you’ve probably flown what is dubbed Euro Business. It’s a fairly simple concept of the first few rows of an otherwise fairly normal narrow-body jet becoming the carrier’s Business Class, which comes with all the bells and whistles of a Business Class ticket, including priority…
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China Eastern took another step forwards in the last week of 2019 with the introduction of a new retro-fitted business class cabin on some of its narrow body aircraft. Reflecting the increasing demand for air travel in China and the increasing competitive approach to offering a world-class product, the airline opted to remove its previous…
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In recent years Air Seychelles has reconfigured its route network and fleet opting for narrow-body aircraft over their long haul routes, relying on their strategic partnership with Etihad to feed the traffic to their tropical paradise home. With this repositioning comes a new breed of aircraft for the carrier, the A320neo which will operate the…
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Turkish Airlines has just received its new A321Neo aircraft. The aircraft, which will be deployed on its short and medium haul routes. The aircraft also features the Airbus Cabin Flex configuration, which has removed the usual door positions locating them over the wing, to allow for more passenger space and a more seamless cabin plan.…
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Hawaiian Airlines has now received it’s first A321neo in the carrier’s brand new livery including new silver lei around the fuselage. A team of Hawaiian Airlines employees took the long trip from the tropical island state all the way to the Airbus facility in Hamburg, Germany, to pick up the new aircraft and begin its journey…
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Domestic travel in the US is really heating up now, with a new wave of interiors just launched by United. Starting with the A319 next week, the new interior will be rolled out on A319s, A320s, 737s and 757s throughout 2016. The new interiors are custom created for the airline as it pushes hard to…
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