Air France takes its brand to new heights

Today saw Air France reveal a brand new Business Class product that will start to grace its 777-300ERs. It also revealed an exciting new ‘brand video’ to impart the new Air France brand to its global audience. At the heart of this regeneration lies its new business class seat, which is entirely new, although it…

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KLM Opens First Stage Of New Crown Lounge

Just shy of KLM’s centenary, the airline has opened the first stage of its brand new lounge in Amsterdam’s Schiphol airport. The lounge now boasts a completely new setup, set over tiered layers, with a brand new ‘trendy’ ambience. The lounge features the latest technologies and innovations along with improved service and catering. While this…

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Air France ‘Boost’ Becomes Joon

Air France’s latest venture, originally called Boost, and now officially titled Joon, is the carrier’s attempt to reduce operating costs and compete with the growth of younger, less expensive airlines now flying medium and long-haul routes around the world. The new carrier will mirror the likes of Air Asia X, Norwegian, Singapore Airlines’ Scoot Qantas’…

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