The past two years airlines have had to think a little differently to maintain brand love, generate revenues and shift old stock that have filled warehouses. As such we’ve seen a wave of upcycling across the globe, with inflight trolleys finding their ways into homes from Asia, all the way to Europe, but now all…
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Cathay Pacific is about to see the commercial take-off of its latest arrival, the A321neo. With the pandemic hitting at a pivotal time for the carrier, commercially things have been bittersweet. While passenger numbers have been decimated for 18-months, the regrowth of the airline can now be expedited by the addition of a new narrow-body…
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Unlike other media-outlets focussing on the airline industry we make a point to never really comment on short-lived, political or click-bait style news. We focus our approach on the long-lasting customer experience advancements, but Hong Kong has created a unique global environment over the past couple of years, built on political unrest and now the…
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Cathay Pacific might be impacted by the recent unrest on their doorstep, but that isn’t stopping them enticing their premium passengers with an elevated travel experience. The airline has focussed their attention to enhancing the service, soft products and culinary offerings both in its First and Business Class cabins. These enrichments are designed to “offer…
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While Cathay Pacific’s latest ethos might have shifted from ‘Life well travelled’ to ‘Move beyond’ it seems that the physical manifestation of the brand hasn’t taken a different tack just yet. The latest offering from the carrier will open tomorrow in Shanghai’s Pudong International Airport. The re-opening of their existing space in the new airline…
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Long-haul Cathay passengers transiting through Hong Kong Airport may find the airline’s latest addition to their Pier Lounge a welcome haven to stretch and relax during their journey. Designed in partnership with The Pure Group, The Sanctuary by Pure Yoga is a 700 square-foot area divided into two zones – The Body Sanctuary, which is…
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October saw the launch of Neutral Digital’s latest VR experience, showcasing Cathay Pacific’s new A350 cabin, including their economy, premium economy and business class cabins. Cathay Pacific and Neutral Digital collaborated to design and implement a VR storyboard that would show the prospective passenger visual and interactive highlights beginning with the livery, and onto the…
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The flagship lounge for Cathay Pacific in Hong Kong International Airport is certainly worth a look if you are ever in Hong Kong. Situated near gate 61 at the far end of the airport, it might not be the first choice for most, however, its relative isolation means its a quiet haven for business class…
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When Changi Terminal 4 opens in just a few days time, Cathay Pacific will proudly take the title for the first scheduled flight from the terminal. The airline is proudly stating that the terminal will offer an innovative and seamless travel experience, in addition to a spectacular and spacious lounge which will be open for their…
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This week saw Cathay, Qantas and British Airways launch a wave of new flights, adding options and increasing the oneworld global network. British Airways has added to its Gatwick leisure network by introducing Toronto and re-establishing Las Vegas in direct competition to Virgin Atlantic’s city pair. This now means BA serves Las Vegas from both…
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Cathay Pacific may not be known as a distillery per-se, but the airline has rolled out its first beer, specially crafted for pressurised cabins. Named after “Betsy”, Cathay Pacific’s first aircraft, a Douglas DC-3 which flew passengers around the region in the 1940s and 1950s, Betsy Beer will be first served to First and Business…
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Working with McCann Worldgroup, Cathay Pacific created the “Artmap Project” an innovative birthday gift for over one million Marco Polo members. An ingenious algorithm means that each Marco Polo Club member will receive a bespoke work of contemporary Chinese art via email on their birthday, inspired by their own travels with Cathay Pacific and Cathay…
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Cathay Pacific have finally previewed their latest outstation lounge in Terminal 3 of London’s Heathrow Airport. Featuring separate First and Business Class areas, the London lounge which has been long awaited, matches the design template that Stusdioilse has brought to the other recent lounge openings. The lounge, which officially opens its doors on Wednesday, 7 December features…
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Part three of TheDesignAir’s exclusive series on the making of Cathay Dragon. Read parts one and two. This week brought a brand new airline officially take to the skies, with Dragonair now becoming Cathay Dragon. The new airline now aligns itself with its big brother Cathay Pacific across many passenger experience touch-points while still maintaining…
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Yesterday saw the arrival of Cathay Pacific‘s first A350 in Hong Kong. When we saw a glimpse of the aircraft from the airport terminal, the new A350 shape was instantly recognisable, and to us signalled a new era for the carrier. Cathay have been working hard in the past two years, aligning two brands, opening…
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Cathay Pacific opened its doors today to the first official visitors of their latest, and largest, lounge in Hong Kong; The New Business Class Lounge at The Pier. The Pier, which plays home to Cathay Pacific’s most recently refurbished First and Business Class lounges at Hong Kong International Airport, has been offering unparalleled levels of comfort and…
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Cathay Pacific has unveiled it’s latest lounge in Vancouver International Airport. Opened two days ago, the lounge is located in the International Terminal, between departure gates D66 and D67. This is the latest in a line of new lounges for the carrier, following the iconic design template which has already been rolled out in Cathay Pacific lounges…
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In our exclusive interview with designer Ilse Crawford from StudioIlse, we reveal that the new London Heathrow Lounge will be the first redesigned lounge to feature both First Class and Business Class areas for passengers. The designer is the same creative force behind the new wave of Cathay Pacific lounges, including the Pier First Class Lounge and new…
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Cathay Pacific today announced that DragonAir will cease to exist, instead the sister airline to Cathay Pacific will be rebranded as Cathay Dragon. In a press release announced today, Cathay Pacific’s Chief Executive Ivan Chu said “In aligning the Cathay Pacific and Cathay Dragon brands, we will create a more seamless journey for customers, enabling us to…
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Cathay have announced a 10% increase in their flights between the UK and Hong Kong, showcasing a high demand for the popular long-haul city pair. A total of 43 flights a week between the UK has been enabled be the introduction of a new four-times-weekly service to London’s Gatwick Airport on 2 September 2016, (subject to…
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Cathay Pacific today opened the long awaited lounge for passengers travelling out of Taiwan Taoyuen International Airport. Located at Level 4 in the Departure Hall of Terminal 1, the newly renovated Taipei lounge adopts the airline’s new lounge design ethos that has already won praise from passengers in other key Cathay Pacific destinations within the region…
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Flight: CX375 Aircraft Type: 777-300ER aircraft Class: Business Class Route: DUS-HKG Flight time: 12hrs30mins Seat: 12G Date: October 2015 http://www.cathaypacific.com Best For: Regular travellers connecting from Germany to Asia with all of the ease of a direct flight. With four flights a week taking place on Mondays, Tuesdays, Thursdays and Saturdays, this new route is already…
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We constantly write about how lounges continue to impress us, and this is purely due to the fact there is a lounge war on right now, with airlines around the world trying to offer their passengers an experience to equal their competitors. Cathay Pacific today revealed a lounge that would not just cater for their current passenger…
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Open today, Cathay Pacific passengers travelling out of Bangkok Suvarnabhumi Airport are in for a treat. Located at Level 3 in the Concourse G Departure Hall, Cathay’s Bangkok lounge adopts the airline’s new lounge design template that has already been employed at Cathay Pacific lounges in Haneda Airport in Tokyo and Manila. Measuring in at 679…
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Dennis Owen, Manager of Brand Cathay Pacific has been working with the airline for 29 years, starting in San Fransisco four months before Cathay even started flying to the United States as a sales representative and then moved to Dallas in 1990, when OneWorld started. “I was there for 6 years, and then went to Los Angeles and…
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When we recently visited Cathay Pacific‘s new Tokyo Haneda Lounge, we were excited to announce the carrier was expanding the new aesthetic and product across a range of outstations. The latest lounge to join this exclusive list of designer spaces is found in Manila’s Ninoy Aquino International Airport. Not really being known for its amazing facilities, the…
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We’re sat in the busy ‘Bridge’ lounge in Hong Kong airport, surrounded by the hustle & bustle of the café area and the sound of Illy espressos being perfectly ground and poured by barista staff. The Bridge is one of six lounges in Hong Kong International Airport, and is one of the latest in the…
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TheDesignAir Give Away! We have a First Class Cathay Pacific Amenity kit to give away, featuring our favourite skincare brand Aesop. We will ship this kit to one lucky reader who shares this story on Facebook through our Facebook page. If you haven’t already, subscribe to our Facebook page and get sharing all of our stories! We…
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Hosted inside the historic Manchester Town hall, Cathay Pacific celebrated its 4x weekly launch to the UK’s North West with 150 VIPs, dignitaries, and leading business figures from the local area. We were one of the lucky few to be invited to the special event last week, marking this important route between Manchester and Hong Kong.…
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This month we delve into that quiet and revered airport sanctuary! TheDesignAir once again, with strategic print partner Airways magazine bring you the very best Top 10 Airport Lounges in the world 2015. As well as appearing online, they will appear in print in every monthly glossy issue of Airways magazine, available around the world. We are impressed with the…
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