A Clean Refreshing Taste To BA’s Latest Advertising

British Airways who have always taken more of an ‘atmospheric’ attitude towards their advertising campaigns compared to VA, their competitor’s, product led advertising strategy as of late, has taken a new direction. No doubt, off the back of Heston Blumenthal’s TV programme that highlighted the challenges found onboard airlines for their catering offering due to…

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Did Airbus Run Out of Blue Paint?

So Malaysia Airlines is the latest airline to get hold of their brand-spanking-new-shiny-flying-office-block of a plane, the A380. Malaysia have been keen to push their product offering forward with the launch of their new fleet of 6 mega planes. On board chef’s for first class passengers, lie flat seats for business passengers and Thales entertainment…

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Fiji Here We Come

Whilst those of you that have seen Air Pacific planes might be a little confused by this press release issued by the airline (due to the fact the airline’s livery has a huge ‘Fiji’ written on the tailfin), the old airline is being reborn. Fiji Airways (Air Pacific’s original name) will become the brand name…

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Braniff 30 Years On, Still Cool and Colourful

May 12th 1982, the worlds most colourful airline ‘Braniff International Airways’ ceased operations. 30 years ago, the skies were definately a more colourful place. Long gone the days of the humdrum, Braniff took the aviation experience to a whole new level, with space helmets for cabin crew, bold planes, partnerships with artisans, innovative ideas for…

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Even More Opportunity To Use The New Virgin JFK Clubhouse

  Virgin Atlantic released today they are putting VS026/027 into service operating the ever popular NY-LON route from LHR to JFK. Commencing on 28th October, the fourth daily service between JFK and LHR offers the perfect excuse to try the new super cool JFK Clubhouse whilst either popping into Manhattan or gracing Bond Street in London for…

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Could This Be The Start Of The Mile-high Club Dating Site?

Now, the Dutch are forward thinkers, and innovative, and have recently pushed a new scheme onboard based on your facebook or linkedin accounts. You are now able to sit next to like minded individuals as selected by certain parameters on your likes and information stored on your profile. Obviously this sounds like a great idea, especially if…

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The New Ryanair Inflight Magazine

Ryanair just announced to much fanfare they have reworked their only in-flight entertainment option to a smaller and ‘lighter’ product. Literally shaving centimetres off to making a compact A5 magazine. Whilst this is a smart move, reducing fuel burn and cutting costs, not to mention freeing up more space in the overhead bins for everyone’s…

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