Singapore Airlines Fantastic New A380 First and Business Class Products Are True Market Disruptors

Taking a leaf out of Etihad’s book, Singapore Airlines has launched a breathtaking brand new vision for their A380s including new First, Business, Premium Economy and Economy products, showcasing how for SIA, the A380 is certainly still an important part of the carrier’s future. Riding on the theme of “Space made personal, experience the difference”,…

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FEATURE: Exclusive In-Depth Look At Etihad’s A380 Design Journey Part 3

Please read our first installment of our four part series here and second instalment here. Part 3 | Business Class. It’s possibly one of the hardest cabins to design. Customer expectations are high, margins are low and space is at a premium. Now with the advent of premium economy and the still-standing First Class sandwiching the most popular of premium cabins,…

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