Air Canada last week opened a new Business Class check-in area in Toronto Pearson for their Business Class, Premium Economy, Premium Rouge and Alititude top tier fliers as well as gold members of Star Alliance. The area has been designed to offer a more relaxed environment for their premium passengers to check-in, including lounge seating, cool sleek slate finishes and planting to change the regular airport experience.
The new environment will act as a template for further check-in areas including those found in Vancouver, Montreal and Calgary.
“Air Canada is pleased to offer select Premium customers an enhanced level of care, including expedited check-in and concierge services, delivered in a lounge setting through our new Business Class Check-in at our Toronto Pearson global hub. Competition for Premium traffic is intense and we are responding to the expectations of this market segment for a comfortable and convenient airport experience,” said Benjamin Smith, President, Passenger Airlines at Air Canada.
“As the only Canadian carrier offering a Business Class cabin, Air Canada is already the preferred airline of 86 per cent of Canadian business travellers and we are recognised as the only Four-Star international carrier in North America. Along with other product innovations such as our next generation aircraft cabins and restyled Maple Leaf Lounges, Business Class Check-in marks a further evolution of Air Canada’s already industry-leading Premium services.”
In addition to Business Class Check-in, Air Canada has also intruded a series of innovations for their most prestigious premium customers. This includes refurbished Maple Leaf Lounges, a partnership with renowned Canadian chef David Hawksworth to style meals for International Business Class, enhanced check-in and boarding procedures, new cabin interiors on the Air Canada wide-body fleet, including next generation lie-flat suites in International Business Class and a designated Premium Economy cabin.