JetBlue, like many other airlines, gets itself behind Pride each year, but yesterday it announced announced a series of special events, highlighting the airline’s continued support for various LGBTQ organisations throughout Pride Month.
At the heart of these events, ‘The Official Airline of Fierce’ and RuPaul’s Drag Race named one of the fleet “Shantay Blue Stay” and developed a fabulous inflight feature video featuring no less than Trixie Mattel and Bob the Drag Queen.
“With crewmembers and customers reflecting incredible diversity, we celebrate all our differences and live JetBlue’s mission to inspire humanity as a leader in inclusion both inside and outside the company,” said Joanna Geraghty, president and chief operating officer, JetBlue. “Every day, but especially as we celebrate World Pride in our hometown, JetBlue values the uniqueness of each and every individual – not only because it’s the right thing to do in keeping with our integrity value, but because we think it’s more fun that way, too.”
Just some of the initiatives that JetBlue has got behind includes The Stonewall Inn Gives Back Initiative, The Center, New York Gay Men’s Chorus as well as countless other events.
The glittering video features fan-favourite queens Bob the Drag Queen and Trixie Mattel. demonstrating for their lives as they highlight JetBlue customer-friendly favourites like the most legroom in coach, free and unlimited brand-name snacks and more! The video is available on RuPaul’s Drag Race, VH1 and JetBlue social media channels.
Additionally, during the week of June 10, RuPaul’s Drag Race celebrated Pride Month and the newly named plane with a terminal takeover at JetBlue’s T5 at New York’s JFK International Airport. This week, customers passing through T5 will see iconic photos, displays, Instagram opportunities and the fiercest RuPaul quotes in drag race HER-story. The takeover also lets travellers touch up their runway looks at a hair and makeup station and send special postcards to spread the World Pride love.