JetBlue opens BlueHouse in JFK. Small, boutique, but is it enough to compete across the Atlantic?

JetBlue has launched BlueHouse, a new lounge at JFK’s Terminal 5, aiming to enhance its premium travel experience. The lounge offers a cozy, locally-inspired atmosphere with unique food and beverage options, contrasting traditional airline lounges. While it faces strong competition, BlueHouse marks a significant step in JetBlue’s commitment to seamless premium service.

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JetBlue refreshes Mint amenities and menus

In a bid to keep things minty fresh, JetBlue is bringing a new range of NYC brands to the skies once again. As of next week, Mint guests will be supplied a brand new amenity range ‘tucked into a stylish and reusable foldable backpack’ for Transatlantic and a snapping, collectible pouch for domestic Mint, both…

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All hail bold liveries. JetBlue launches first ever full livery refresh with striking new design.

It seems we’re seeing a resurgence of colour in the aviation industry. While early 2000’s saw a wave of cost effective ‘Eurowhite’ liveries which were anything but inspiring, this month has seen not just Riyadh Air launch a bold new colourful look, but now JetBlue joins the ranks of refreshingly striking all-over liveries. Somewhat reminiscent…

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Trip Report: JetBlue A321LR Mint ‘Studio’, April 2023

Unless you’ve been living under a rock, you might not know that New York’s ‘hometown airline’ JetBlue has been operating across the Atlantic for almost two years, offering a value proposition to the full-service concept on the highly competitive route between JFK and London. Although it’s taken us a few months to sort a trip,…

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JetBlue’s London launch brings with it new reusable amenity kits in economy

All attention this week might have been on JetBlue’s much anticipated entry in to the TransAtlantic race, but with it came a nifty little amenity for passengers in coach that we absolutely love. Developed in collaboration with JetBlue – Formia, the international guest amenity and hospitality specialist – the new kits are now available on the airline’s highly anticipated transatlantic…

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JetBlue’s Trans-Atlantic ‘Mint’ might be turning heads, but the economy cabin isn’t half bad either

While we covered JetBlue’s fantastic new Mint product recently, the airline certainly kept our eyes at the front of the aircraft, as we thought that’s where the magic was going to happen. However, it seems when it comes to Economy Class travel, the airline has decided to firmly position itself as a challenger to the…

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TheDesignAir launches ‘Design Details’ on YouTube

TheDesignAir is pleased to announce another show on YouTube. Titled ‘Design Details’ we lift the lid on the latest product launches and get to grips with what this means for us, as passengers. The show joins our regular round up to give our readers more ways to consume our content.

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Exclusive: Minty Fresh, Acumen’s approach to JetBlue’s latest Business Class cabin

Acumen, the London based design studio, has been working with JetBlue for several years, reimagining the passenger experience. Back in 2016 they commenced work on the new A321neo cabin, but they have also worked on the new A321LR project which graced the news this week, thanks to its innovative business class cabin featuring the new…

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JetBlue shows it means business with its new Transatlantic Mint product

JetBlue has been long touting its desire to compete on the Transatlantic market. With the recent exit of Norwegian’s long haul operations, there’s certainly a slot to be filled in competitively priced disrupters, and JetBlue has jumped at the opportunity. However, it certainly means business, trying to take a slice of the highly lucrative Transatlantic…

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JetBlue’s new A220 features a sleek new cabin, mirroring the carrier’s latest fleet

JetBlue has just revealed the all-new onboard experience which will soon greet customers aboard the airline’s Airbus A220-300. It is the first of no less than 70 A220’s that JetBlue has on order, that was delivered to the airline’s home at John F. Kennedy International Airport Terminal 5 in New York on New Year’s Eve.…

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JetBlue adds refreshed Mint amenities in preparation for its Trans-Atlantic flights

JetBlue – in a bid to fully refresh its competitively priced fully-flat bed Mint product – has announced its first major refresh of its JetBlue Mint service. While we know that the airline will be launching London flights in Q3 2021 with an all-new (and very exciting) new hard product, it was about time the…

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Acumen helps deliver JetBlue’s new A321neo

Last week saw JetBlue, alongside its official design partner, Acumen Design Associates, unveil the latest cabin interior design for the airline’s new A321neo aircraft. The aircraft is already servicing the New York JFK to Fort Lauderdale route and will eventually serve two new international routes for JetBlue: New York JFK to Guayaquil, Ecuador, and New…

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Yas Kween! JetBlue Celebrates Pride With Their Latest Aircraft, ‘Shantay Blue Stay’

JetBlue, like many other airlines, gets itself behind Pride each year, but yesterday it announced announced a series of special events, highlighting the airline’s continued support for various LGBTQ organisations throughout Pride Month. At the heart of these events, ‘The Official Airline of Fierce’ and RuPaul’s Drag Race named one of the fleet “Shantay Blue Stay”…

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JetBlue Have Re-Released Their Haywood & Hopper Amenity Kits By Clip

These two updated amenity kits for JetBlue’s Mint were created by Clip who teamed up with the creator and founder of the American luxury brands Hayward and Hopper: Marin Hopper. Daughter of Hollywood legends Dennis Hopper and Brooke Hayward, Marin drew upon her creativity, personal style and extensive family archives to create chic, comforting and…

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JetBlue Launch New Check-In Area In JFK T5

JetBlue today opened a new self-service check-in lobby at JFK’s terminal 5 today featuring over 70 interactive self-service kiosks. The area is certainly more spacious, infact, there is a 75% increase in space, with JetBlue crew members on hand to help out passengers. The concept is inherently JetBlue. The contemporary lobby features clean lines and…

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TAP, Azul And JetBlue Creating Fully Flat Network

TAP started codesharing with JetBlue last week, meaning passengers across the two networks can now enjoy connecting flights throughout Europe and 34 destinations in the US. With TAP having launched their new A330 aircraft with fully flat beds (identical to the ones found on Azul‘s A330) flights across the atlantic now have increased comfort, and with…

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JetBlue Launches Charity Capsule Wardrobe Accessories

JetBlue has recently revealed a new range of accessories to join the airline’s current capsule uniform wardrobe. In a bid to continue their humanitarian efforts, the new accessories help charities chosen by the cabin crew. Featuring a range of multi-coloured ribbons, reflecting the carriers chosen charities, the crew are able to donate a part of…

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JetBlue New Interiors Offer Bigger Screens and Brand New Seats

Today, JetBlue showed off the first renderings of their restyled cabin which “will enhance the JetBlue experience to meet the needs of travellers today”, including a greater focus on connectivity, comfort, and space. This marks JetBlue’s first complete redesign of the interiors on its A320 fleet since it launched in 2000 and the differences, while perhaps…

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JetBlue’s New Threads Coincide With Mint Product Launch

Celebrating 14 years, JetBlue launched their brand new Mint product last weekend. Alongside the launch of the new transcontinental flat bed service, the airline revealed their brand new uniform refresh. The dark blue silhouettes trimmed with bright orange elements bring a bright, contemporary and sophisticated flourish to the new-look airline. “While airline uniforms are constructed for…

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Flying with JetBlue Mint Doesn’t Need To Cost A Mint

JetBlue have announced the new price point for flying with the only private ‘suite’ between West-East Coast flights; Los Angeles and New York and San Francisco and New York. Starting at a mind bending $499 one way they have managed to surpass our expectations yet again with the costs being yet another reason to fly…

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Battle Of The Trans-Con With Delta Taking On JetBlue

Only a day after JetBlue announced their new premium trans-continental product launch including mini-suites, Delta have announced their new premium trans-continental US service onboard their 757 fleet. All in all, they have pulled out the big guns, and with American yet to reveal their new cabin product, the gloves, most certainly are off. Way to…

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JetBlue Sneak Peek Their New A321 Interior With Private Suites

JetBlue, New York’s ‘Homegrown airline’ has released on their video channel a sneak peek of what we can expect on their new fleet of A321’s coming out in 2014, which will be flying the transcontinental East Coast – West Coast flights, competing with the likes of American, United, Delta and Virgin America who have all…

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