This month sees Air France launch a new amenity kit with a brand new design for passengers travelling in its long-haul Premium Economy cabin. The airline regularly updates their kits, and this time they’ve decided to reflect the colder months across the Northern hemisphere right now, wrapping them up in a “padded” texture.
This latest design features a two-tone colour way in four colours: light blue, navy blue, grey and pink. The Premium Economy comfort kit contains a night mask, a pair of socks, a toothbrush and toothpaste as well as earplugs and headphone covers.
The kit joins a range of other premium products, including the airline’s designer La Premiere case. An elegant leather accessory, the case contains a range of face and body treatments signed by Carita. The case is available in two colours, light blue and navy blue in a hard leather finish with a swivel-open top.
In business a range of muted-colour comfort kits combining a modern and elegant design, made in a suede texture with embossed leather flap. Available in four colours, it contains all the essentials for onboard comfort, including a range of Clarins treatments, the beauty brand made synonymous with Air France’s Business Class thanks to their Spa treatments available in certain lounges.
It doesn’t stop there though, in the La Première, Business and Premium Economy cabins, even the youngest travellers have their own comfort accessories including a pastel baby bottle carrier case which contains all the essentials for baby.
And finally for all children ages 3-11 in all cabins who have ordered a child’s meal will be given a pretty metal box in pastel colours by Air France cabin crew. With this ‘Kids’ kit’, children will be kept busy throughout their long-haul flight. The kit contains magnetized counters so they can play quietly as well as many other activities. Available in two colours and easily reusable for storing pens and pencils, it also fits in their school bag.
TheDesignAir 
Cute, Air France.
Now, how about doing something that would REALLY improve the Premium Economy experience: replace your abominable, non-reclining seats! Those forward-sliding seat cushions put all a passenger’s weight on their tail bone, which is cruel and unusual punishment in a cabin that’s priced as an ‘upgrade’ from Economy.
Totally agree with Kenneth. Yes it’s nice to have some unique amenity kits even in Premium Economy, but please use the budget to make some true customer improvement – both in the seats and food offerings. There nothing Premium by just having a visually appealing kit.