It’s easier for designers to build passenger experiences for adults. It’s the core design language that makes up a brand and airline passenger experience. After all, we can all relate to how the design created will affect us. However, designers often forget children, which still make up a noticeable percentage of airline travellers. There are…
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Anyone who has visited South America will appreciate how strong the design culture is there. So it’s no surprise that the de-facto airline of the region LATAM has celebrated its cultural roots with two new amenity kits, which have sustainability at their heart. This new release reflects one of the emerging trends TheDesignAir predicted for…
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While 2022 is already underway, it seems that airlines are starting to emerge from hibernation, and with it, bringing a wave of passenger experience improvements from new cabin classes to new amenities. But what are the emerging trends we expect to see through 2022? Premium Economy wars As well as seeing new premium economy products…
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Delta is the latest airline to act upon its promises to become a more sustainable carrier in the future. While perhaps seen as small steps, by sheer volume, these amount to some substantial changes. Starting this month, the airline will refresh its onboard product offerings with artisan-made amenity kits, introduce recycled bedding, reusable and biodegradable…
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Lebanon’s national carrier Middle East Airlines (MEA) has just revealed new amenities for their business class passengers, designed to match the new interiors that the A321neo’s have brought to the fleet. The airline partnered with Kaelis, an independent provider of onboard products, services and solutions, to create a new comfort set to make their business…
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Turkish Airlines has once again renewed its collaboration with one of the country’s most distinguished painters, Devrim Erbil. The artist’s work will be found on the carrier’s short-haul Business Class amenity kits for short-haul flights produced by Galileo Watermark. Erbil, one of the most important living representatives of Turkish contemporary art, is deeply influenced by…
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Japan Airlines has just released its latest range of amenities and soft products for its domestic and international travellers. The latest designs have been brought to life by Japanese design studio Nendo with a nod to the Tsurumaru crane logo that is synonymous with the carrier. As part of the process, the studio deconstructed the…
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Lufthansa is utilising this time to trial new economy concept products. While it recently announced that in economy passengers on short-haul flights will now have to pay for dining and drink options, on the long-haul network the carrier is currently testing a new Economy Class seating concept called “Sleeper’s Row”. This product follows the likes…
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Pass us the salt, please. It might not be the first airline globally to go down this route, however, for the first time in its history, British Airways has decided to unlock the doors to its warehouse this Christmas to give customers and aviation fans the unique opportunity to get their hands on items from…
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JetBlue – in a bid to fully refresh its competitively priced fully-flat bed Mint product – has announced its first major refresh of its JetBlue Mint service. While we know that the airline will be launching London flights in Q3 2021 with an all-new (and very exciting) new hard product, it was about time the…
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Emirates has taken a very pragmatic approach to hygiene in – perhaps – the most advanced myriad of sanitisation products to ensure a safer journey without impacting the passenger experience in a way so far removed from what we were once used to. The airline’s model shows potential blueprints for a mid-term approach to travelling…
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The addition of ‘Wellbeing Kits’ to flights might not be a brand new idea, but over the past few weeks, launches of these new amenities have certainly been a welcome addition in the airline’s arsenal to help empower passengers over their own hygiene and sanitisation. Roll over Naomi Campbell, who last year – with her…
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This month sees Air France launch a new amenity kit with a brand new design for passengers travelling in its long-haul Premium Economy cabin. The airline regularly updates their kits, and this time they’ve decided to reflect the colder months across the Northern hemisphere right now, wrapping them up in a “padded” texture. This latest…
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Hawaiian Airlines has teamed up with Moloka‘i-based brand Kealopiko to launch and upgrade a new line of in-flight amenities built upon the idea of sustainability. Starting just after Thanksgiving on November 26th, guests travelling between Hawai‘i and the carrier’s International and East-coast US destinations can relax with amenities and soft goods decorated with coral and…
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Entertaining children on long-haul flights – as any parent would know – is an art form, balancing sugar intake, sleep and restlessness is an all consuming part of the flight. Thankfully Singapore Airlines have taken a creative and beautifully simple approach to entertaining kids on their flights with the adoption of a new Origami amenity…
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It’s another month, another airline, another amenity kit. This time, Formia brought together a collaboration with Etro and Aeromexico, offering their business class passengers a stylish new kit bag filled with the usual perks befitting a premium passenger. “The style of Etro’s fashion lends itself perfectly to these amenity kits whose exterior is made of…
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Malaysia Airlines is certainly worth considering when selecting long-haul flights through the Asia region as its easy to find affordable fares, and its product is certainly of an international standard. It’s continued to improve its position as one of the leading luxury carriers in the sky by revealing new amenity kits, Wi-Fi and upgraded soft…
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Turkish Airlines has taken their position as a leading European carrier one step further this week with two small luxury additions, but showcase the airline’s never ending improvement to the hard and soft products available onboard. Turkish has just announced two new amenity kits for its long-haul routes, one in Business and amazingly, a fully-fledged…
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It’s incredible that WestJet has already launched its 787 Dreamliner service to European hubs including Dublin, London Gatwick and Paris, but following the introduction of these new services, WestJet has now added a few little improvements to make the flight that little bit more memorable across WestJet’s global network. Celebrating WestJet’s authentic Canadian roots, that…
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United Airlines‘ customers now have an opportunity to experience the ever-popular Sunday Riley products thanks to the upcoming roll-out of new amenity kits featuring what is frequently described as a ‘cult’ beauty brand. This new collection, In some stylish leather cases (in premium classes) will begin its roll-out later this month on board and the range…
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Finnair is moving away from its more clinical approach to Finnish design and adding depth, texture and warmth with new soft products to bring a new layer of richness and comfort. Timed to coincide with the launch of its new service between Helsinki and Los Angeles on March 31st, Finnair has celebrated its long-standing relationship…
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While British Airways has invested heavily in to its Club World, including new bedding and dining, its very top cabin class was left at the wayside, meaning that in some respects, the Club World product out-delivered the carrier’s flagship product. However, all that is apparently set to change as British Airways’ First cabin undergoes a…
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Designed exclusively for EVA Air, through a new partnership with Jason Wu, the airline has launched a collection of branded unisex sleeper suits and slippers for Royal Laurel/Premium Laurel Class passengers. David Chen, Senior Vice-President at EVA Air, said: “As Taiwan’s premiere airline, we are proud to partner with world-renowned luxury designer, Jason Wu. Together,…
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While we often focus on the hard and soft product from the eyes of an adult, its still important to see that airlines are focussing on their most demanding passenger demographic, children. Qatar Airways has just launched its Oryx Kids Club On-Board Children’s Programme, offering an enhanced experience for its youngest travellers by providing them with…
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These two updated amenity kits for JetBlue’s Mint were created by Clip who teamed up with the creator and founder of the American luxury brands Hayward and Hopper: Marin Hopper. Daughter of Hollywood legends Dennis Hopper and Brooke Hayward, Marin drew upon her creativity, personal style and extensive family archives to create chic, comforting and…
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This week, Etihad Airways launched its new Emirati designed loungewear collection available to First Class and The Residence guests. Revealed at the Louvre Abu Dhabi, the stylish new line by Emirati brand A Friend of Mine by Xpoze was received by a star-studded ‘Night at the Museum’ event. The night was jointly hosted by the airline and influential…
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To celebrate the launch of its new fleet of Airbus A350-900s from London to Kuala Lumpur, Malaysia Airlines recently launched their new amenity kits for Business Class and First Class passengers. Malaysia Airlines and Formia have introduced a new luxury “pleasant gift” concept. Offered to First Class passengers, the amenity kit gift collection includes ‘his and her’ amenity…
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In addition to its complimentary inflight service and hospitality offering, Etihad Airways has introduced a selection of inflight products aimed at enhancing the travel experience and providing more choice for its guests in Economy Class. The items are available for purchase on a selected number of routes to and from Abu Dhabi. The new selection…
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American Airlines is the latest airline to introduce branded bedding to the skies of North America. Beginning in December, AA customers seated in long-haul international and transcontinental First or Business class and Premium Economy can enjoy a suite of advanced sleep offerings designed by Casper’s award-winning engineering team. The Casper line of sleep products will…
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Qatar Airways has just extended its existing relationship with both BRIC’S and Nappa Dori for their long and medium-haul passengers. The relationship which started at the end of last year, has seen a new wave of limited-edition amenity kit designs take to the skies. BRIC’S limited edition luxury amenity kits come in a selection of four…
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