Saudia has launched a new premium amenity kit collection in collaboration with ELIE SAAB, available exclusively in First and Business Class. The kits feature distinct designs for men and women, including luxurious bags and skincare products. This partnership aims to enhance the inflight experience, showcasing elegance and sophistication to travelers.
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Air New Zealand has launched a new uniform collection designed by Emilia Wickstead in partnership with tā moko artist Te Rangitu Netana, blending craftsmanship and cultural storytelling. The designs prioritize identity, inclusivity, and heritage, featuring handcrafted patterns and thoughtful motifs, marking a significant shift in the airline’s branding approach.
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SAS is introducing a new uniform for its 9,000 staff, blending Scandinavian traditions with modern design. The update aims to reflect a contemporary airline identity while emphasizing professionalism, safety, and inclusivity. Designed primarily in-house, the uniforms feature gender-neutral options and welcome personal expression, marking a significant cultural shift for SAS.
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Over the decades, airlines across the globe have approached fashion designers to add a bit of creative flair into their brand. So it’s no surprise that start-up Riyadh Air –which plans on setting the bar high – has searched for a couturier to help create the carrier’s very first uniform. And in reality it didn’t…
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West Hollywood is an ideal location for tourists in Los Angeles, with The London hotel standing out for its central position and classic design. Recently renovated, The London features spacious rooms, luxurious amenities, and a rooftop pool with stunning views. Guests enjoy a blend of Hollywood glamour and modern comforts, epitomizing LA’s vibrant essence.
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Sometimes we see concepts that are so far fetched come across our desks here at TheDesignAir that we know they just simply won’t take flight, but the latest concept that has landed here has certainly piqued our interest. Brought to life by David Caon’s design studio (the very same designer who has his fingerprint all…
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It seems Etihad Airways has finally completed its upgrade to the passenger experience by enriching the offering with a stunning new collection of amenity kits and loungewear created in partnership with renowned Italian design house, Giorgio Armani, the sister brand to Armani/Casa that already features in the airlines bedding and tableware. The new amenity kit…
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Air India has continued to evolve its new brand proposition which features new cabins and liveries, with a brand new uniform for the crew, which sits in line with the new brand palette. Created by Indian celebrity couturier, Manish Malhotra, the new uniforms set out to blendrich Indian heritage, contemporary style, elegance, and comfort. We…
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Aerolíneas Argentinas has just unveiled a brand new uniform for ground and flight service personnel designed by Benito Fernández and Ricky Sarkany. But the end result has been a little bit of a disaster in our view with ill-fitting suits and colours that seem to exude holiday camp hosts, rather than international glamour. Under the…
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Aegean just completed its Neo-era rebranding by presenting the new uniforms, in collaboration with the renowned Greek brand Zeus+Dione. The new uniforms, which were designed by the creative direction of Marios Schwab, are in perfect harmony with Aegean’s “Neo-era vision” and image, incorporating core design touches that seamlessly connect with the larger passenger experience. As…
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Air France loves its history, so much so we spoke about it’s La Saga site quite a few moons ago. It’s been updated since, but has a great archive of imagery still over the years. However, this October will see the 90th anniversary year start its celebrations. However prior to the official anniversary the party…
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Iberia just released its latest uniform in front of a fashion-focussed audience of hundreds at the 71st annual edition of Madrid FashionWeek. Designed by Teresa Helbig, this is the latest designer to grace Iberia’s crews following fashion greats including Manuel Pertegaz, Elio Berhanyer and Adolfo Domínguez. The expansive line of clothing and accessories will adorn…
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Last week, Japan Airlines announced new designs for the company’s uniformed staff and which will be officially adopted in April 2020 in time for the Japanese Olympics. In early 2019, Japan Airlines reached out to customers and fans requesting comments and opinions on new designs for JAL`s uniformed representatives. Based on the responses, the company…
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Juneyao Airlines has just revealed its new cabin crew uniform, which will be rolled out on the new route from Shanghai to Helsinki this week. The threads, designed by Guo Pei, might look familiar, with the female uniform looking quite similar to the Cheongsam dresses from Hainan Airlines thanks to the ornate embroidery and Chinese traditional elements.…
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Turkish Airlines continues to impress us. We are experiencing a new dawn at the airline, which already carries well over 65million passengers per annum. Today saw the reveal of the airline’s new uniform which replaces the somewhat-dated previous threads which were sadly never going to turn heads. Instead this new collection from Milan-based Haute Couturier Ettore…
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Sichuan Airlines, based in Chengdu has launched a brand new bold uniform, designed to embrace both ‘enthusiasm and calmness’. The 7th incarnation of the uniform comes just in time for their new A350 which arrived today signalling a new era for the carrier including (what seem to be) all-aisle-access Zodiac Aerospace Cirrus business class seats.…
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This week, Etihad Airways launched its new Emirati designed loungewear collection available to First Class and The Residence guests. Revealed at the Louvre Abu Dhabi, the stylish new line by Emirati brand A Friend of Mine by Xpoze was received by a star-studded ‘Night at the Museum’ event. The night was jointly hosted by the airline and influential…
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Just in time for New York Fashion Week, Etihad Airways has launched a fashion inspired promptional video starring 17 couture designs from renowned British designer Julien Macdonald. Etihad has also partnered with BMW, IWC Schaffhausen and IMG Models to bring the spectacle together. Etihad draws comparisons between the preparation behind fashion shows and preparing an…
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Metro carrier flydubai has just rolled out a new uniform after nine years of its initial navy and sand coloured uniform design. The new design will be worn by more than 2,500 staff including pilots, cabin crew, ground crew, training, engineering and maintenance staff. The roll out coincides with the introduction of the airline’s first…
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Hawaiian Airlines used Honolulu Fashion Week to show off their brand new uniforms this week. Catering to 5,000 uniformed staff the new threads will start to appear on the line in January 2017 during a on-the-job fit and wear testing programme, before rolling out in late 2017 to coincide with the entry into service of Hawaiian’s first A321neo long-haul aircraft.…
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Etihad has just launched its new First Class amenity kits, designed in partnership with two of the leading fashion and beauty brands. The cases have been designed by Christian Lacroix, while the product range now features one of the most prestigious skincare brands, Omorovicza. While they will initially be introduced on A380 flights between Abu…
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Air France has won praise from TheDesignAir through the years for their current Lacroix designed uniform, placing in the Top 10 uniforms on more than one occasion. But the current stylish outfit is just the tip of a historical iceberg of fashionable threads. There are an impressive 13,500 Air France flight attendants and over two thirds are stewardesses. They are…
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When Hawaiian Airlines rejuvenated the cabin of its Boeing B717 aircraft earlier this year with modern, lightweight seats by PaulWylde, the carrier was left with an up cycling opportunity. Hawaiian’s innovative solution will be on display to the public starting Friday at Honolulu Fashion Week, when the stylish garments and accessories made from the seat fabric will…
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It’s been a while since we’ve seen some upcycling in the air, since Air France did something similar with their old advertising posters, and Virgin Atlantic who changed their seat covers into a variety of accessories and KLM who turned their old uniforms into carpets for their new World Business Class cabins. Emirates recently turned a…
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For the Fashionistas that are looking for that little something extra. A designer who isn’t shy of expanding his fashion empire, Karl Lagerfeld, has entered the aviation world partnering with AgustaWestland to create a VIP helicopter interior and exterior for its medium AW139 twin helicopter. This will be the starting point for their collaboration with…
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