Saudia Airlines, often overlooked, is evolving amid regional competition. With a focus on modernity and traditional hospitality, its First Class experience stands out for service excellence, including onboard chefs and trained butlers. While the hard product awaits updates, the airline positions itself as a serious contender against major Middle Eastern carriers.
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PriestmanGoode is revolutionizing aviation design by centering on human experiences and long-term strategies, addressing evolving passenger needs and sustainability. Their employee-owned structure promotes collaboration and innovation across multiple sectors. Projects like Riyadh Air and United’s Polaris demonstrate their holistic approach to creating cohesive, branded journeys while addressing industry challenges and nurturing future talent.
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Cathay Pacific’s award-winning Aria Suite enhances the Business Class experience, combining innovative design and luxurious comfort. Features like customizable lighting, intuitive entertainment, and exquisite dining elevate the journey. The cabin’s aesthetics reflect a relaxing ambiance, showcasing Cathay’s commitment to passenger wellbeing, setting a new standard in premium travel.
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Lufthansa is the latest airline to upgrade its lounge in Heathrow Terminal 2. Now reopen, the recently renovated lounge is situated in the main terminal area, making it the favourable Star Alliance lounge for the group’s airlines operating narrowbody aircraft into Heathrow. Heathrow’s A gates only accept narrow body aircraft, and airlines like Aegean, Brussels,…
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Factorydesign is one of the world’s leading aviation design agencies. Based in London it’s been part of some of the most iconic cabin designs and has helped shape today’s passenger experience across the globe. With almost three decades in the industry, I take some time ahead of AIX 2024 to talk with Peter Tennent, one…
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It’s mind-boggling to think that Qantas has been flying its A380s for almost two decades. These behemoth gentle giants almost saw an untimely end because of the turn of the 2020’s but thankfully airlines are bringing these flagship aircraft back on key routes across the globe. Qantas is one such carrier that is not only…
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Launched today in London’s still-trendy Shoreditch, Virgin Atlantic’s new A330neo product should indeed turn heads. Launching a brand new product across a small yet nimble fleet usually means that the product offering becomes increasingly fragmented, but actually the airline has stumbled upon better synergies than ever on its Transatlantic offering. Introduced on Virgin Atlantic’s 16…
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Last month, we were lucky to try out SriLankan’s Business Class again, approximately 4 years since the last time, which was the first time since the pandemic, and it gave us an opportunity to see how the carrier was faring post-COVID. SriLankan has always been one of our secret favourite carriers. It often sits below…
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After many months of speculation, it seems that Norse Atlantic Airways is ready to disrupt the Transatlantic market. After checking the site this evening (28th April), TheDesignAir has revealed that Norse has now officially launched its booking engine and seems it will be commencing operations to JFK on 14th June. Now, its not news that…
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Back in late 2017, London City Airport went through a new branding exercise that introduced a softer, lifestyle approach stripping away its hard-faced business image that reflected the city worker demographic looking to hop to and from Europe, New York and the rest of the UK. Brought to life by The Allotment, the new brand…
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British Airways this week announced that it will take delivery of its first of 12 brand new 787-10 Dreamliner in January 2020, with its first route being Atlanta in February next year. It will be quickly followed by a further five Dreamliners in the same year. The four-class aircraft will feature the same exclusive eight…
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Regular visitors to T3 at London’s Heathrow Airport might believe the terminal’s Aerotel has been operating for months thanks to the large signage outside arrivals, but the terminal has just welcomed its 2nd hotel in close proximity to Terminals 3 and 2. This new space allows guests to book in several hour blocks or overnight…
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In the past Virgin Atlantic was seen as the coolest of underdogs – the carrier for those in the know, flown by the rich and famous across the Atlantic. Onboard massage therapists, inflight bars, even a business class lounge with a Jacuzzi used to be signature parts of the passenger experience. Times have changed however,…
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Virgin Atlantic has just pulled back the drawstring on a series of eco-savvy amenity enhancements across its cabins. Naturally focussing on their Upper Class product, which has recently had an upgrade, there are a plethora of extra enhancements from socks to pyjamas. The hero of these enhancement is Virgin’s quirkily-named ‘Goodie bag’ which features REN…
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Malaysia Airlines is certainly worth considering when selecting long-haul flights through the Asia region as its easy to find affordable fares, and its product is certainly of an international standard. It’s continued to improve its position as one of the leading luxury carriers in the sky by revealing new amenity kits, Wi-Fi and upgraded soft…
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Today saw the official arrival of the British Airways A350. The aircraft which was meant to arrive on Friday was delayed due to the air traffic control and weather issues at Heathrow. However, today saw no sign of either of those. Under perfectly blue skies, British Airways wheeled out the new aircraft which in reality arrived…
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While all eyes are currently on British Airways’s new A350-1000 aircraft, which will be the next big ‘thing’ for the IAG carrier, BA has also rolled out the next phase of its investment in its ‘World Traveller Plus’ premium economy product, with a range of new amenities for customers. Carolina Martinoli, British Airways’ Director of…
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Flight: WY103 Aircraft Type: 787-9 Class: Business Class Route: MCT-LHR Date: March 2019 http://www.omanair.com After our outbound trip in Oman Air’s outstanding First Class product, it was time to return home and give the equally impressive Business Class a run for its money. While the Apex Suite is a seasoned favourite for many travellers, it is interesting to see how this…
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Flight: GF2 Aircraft Type: 787-9 Class: Business Class (Flacon Gold) Route: LHR-BAH Date: October 2018 http://www.gulfair.com Gulf Air used to be one of the leading carriers in the Gulf region, however, bold upstarts like Emirates quickly stole the crown, with heavy investment in new aircraft and a fairly courageous growth plan, leaving Gulf Air with a lacklustre, dated product that…
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Good news to the 27million passengers who use Stansted every year. After selecting the designers of the new £130m Terminal in March 2018, Pascall+Watson have revealed impressive visuals of how London Stansted’s planned new Arrivals Terminal will look when it opens in 2020. The artist’s impressions include aerial views of the terminal entrance and plaza…
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Heathrow has no less than forty-something lounges across the expansive airport, but the offering can vary substantially, so selecting the right lounge can be a bit of a challenge. For those fellow aviation nuts out there though, the airport does offer a range of lounges with excellent views of the runways and apron, making spotting…
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In an exclusive media event at Heathrow yesterday, Qatar Airways showed off its Quite product on the only operating aircraft with the new seats. TheDesignAir was one of the very few media outlets allowed at this exclusive show around. Currently only available on the 777 aircraft, the QSuite – Qatar Airways’ latest business class product…
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We expect the news of British Airways’ new partnership will bright a sigh of relief to frequent fliers of the airline. The White Company and British Airways today announced its plans to improve the bedding and amenity kit offering for Business Class passengers, following similar moves from the likes of Delta, SAS and United. Later this year,…
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High-density premium seating is where it is at this year, and tangerine‘s new ‘Adagio’ seat for Aviointeriors is the epitome of this new trend. While the market for fully-flat seats has taken a few years to mature and settle, industrial designers are constantly making small changes to perfect the model from a cost, LOPA and passenger…
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Cathay Pacific may not be known as a distillery per-se, but the airline has rolled out its first beer, specially crafted for pressurised cabins. Named after “Betsy”, Cathay Pacific’s first aircraft, a Douglas DC-3 which flew passengers around the region in the 1940s and 1950s, Betsy Beer will be first served to First and Business…
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Flight: UL504 Aircraft Type: A330-300 Class: Business Class Route: LHR-CMB Date: September 2016 http://www.srilankan.com SriLankan Airlines has passed by our radar for far too long, and their new business class product has now been flying for a few years on their A330-300 aircraft. Featuring all-aisle access, WiFi and quite frankly, amazing cuisine, it was time to take this Oneworld…
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Today saw the launch of Cathay Pacific’s 4-times-a-week service between Hong Kong and Gatwick airport. The airline has rolled out it’s most technologically advanced airframe on the route, the A350-900, which also flies to Dusseldorf from Hong Kong. Being one of the lucky few invited for the inaugural event at Gatwick, TheDesignAir was able to…
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Championing British design talent, Heathrow Airport today announced the globally renowned architectural practice, Grimshaw as their concept designers after a rigorous assessment from a shortlist of four of the UK’s top architects which also included Zaha Hadid, HOK and Benoy. “Grimshaw were successful in the competitive tender process not only for their visionary concept designs, which pushed…
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Flight: AF456 Aircraft Type: B777-200 Class: Business Class Route: CDG-GRU Date: April 2016 http://www.airfrance.com Ever since our failed chance to experience Air France’s new business class last year, we’ve been keen for another opportunity to experience Air France’s latest and acclaimed new hard product, that has moved the carriers 2 x 3 x 2 seating to a 1 x 2…
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Emirates just announced their fourth daily flight to Dubai from London Gatwick airport, filling the large gap between the lunchtime and evening flight. Starting October 1st, the flight will take off at 16.50, it’s the perfect addition to the airline’s extensive nine other daily flights from the UK Capital. With six flights from London Heathrow and four from Gatwick,…
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