Air France launches new La Premiere First Class product with one of the largest suites in the skies

Air France has launched a revamped First Class ‘La Première’ experience, enhancing its premium offerings with larger suites and upgraded seats on its Boeing 777 fleet. The new design features five windows per suite, private amenities, and advanced technology, aiming to compete with top airlines. Despite minor flaws in screen placement, the launch overall appears promising.

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British Airways set to reveal new A380 First Class product

British Airways is revamping its A380 First Class with a new seat that blends modern design and heritage, inspired by Concorde. Set for a mid-2026 rollout, features include a spacious, flat bed, enhanced privacy, and advanced technology. This upgrade aims to improve passenger experience, while also addressing existing service shortcomings.

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JetBlue’s new A220 features a sleek new cabin, mirroring the carrier’s latest fleet

JetBlue has just revealed the all-new onboard experience which will soon greet customers aboard the airline’s Airbus A220-300. It is the first of no less than 70 A220’s that JetBlue has on order, that was delivered to the airline’s home at John F. Kennedy International Airport Terminal 5 in New York on New Year’s Eve.…

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British Airways adds doors to First, but is it enough?

British Airways’ recent upgrade to its Club World with the new Club World Suite has given the carrier a bit of a conundrum. As the airline has started the retrofit of its fleet with the new Business Class product, it’s left the First Class cabin, even the latest incarnation offering very little difference on paper.…

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ANA makes huge improvements to passenger experience in Haneda, including Kengo Kuma inspired lounges

The end of the month will see ANA welcome the addition of a range of new services at Haneda Airport Terminal 2’s international area. The airline has invested in passenger enhancements across the terminal including three new lounges, self-service baggage drops and enhanced security check procedures. While we won’t be seeing these bursting at the…

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British Airways’ new 787-10 cabins, which includes the existing 787-9 First product and new Club Suite, raises a question

British Airways this week announced that it will take delivery of its first of 12 brand new 787-10 Dreamliner in January 2020, with its first route being Atlanta in February next year. It will be quickly followed by a further five Dreamliners in the same year. The four-class aircraft will feature the same exclusive eight…

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David Caon does it again, this time with Qantas’ Singapore First Class lounge

On the 2nd December, just over 2 weeks away, we will see the grand opening of the new Qantas first class lounge in Singapore’s Changi International Airport. The lounge follows a wave of ground and inflight product improvements that are helping positioning the carrier as a true luxury, design-led proposition. In the meantime, select passengers…

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Swiss opens stunning new Alpine lounge in Zurich, to ease crowding and re-inject a true taste of Swiss culture

Today sees the opening of the latest Swiss lounge in Zurich, replacing the old First Class lounge in the A gates of Terminal 2, the new Alpine Lounge helps provide some respite to the Schengen departure swells due to the morning and evening flight banks. The airline has several lounges already across Zurich, and all…

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The Rise Of A New Class, ‘Business Suites’, But Will It See The Death Of First Class?

Doors. This is where it all starts. Over the past few years, the differences between First Class and Business Class hard-products have become fewer and farther between. We’re now in an era where British Airways new Business Class product offers equal space and more privacy than its older First Class product. Airlines such as Qatar…

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British Airways To Introduce Wave Of New Lounges, Headlined By New Club Lounge In JFK

Joining British Airways’ recently completely renovated First lounge in New York’s JFK Terminal 7, the airline has just opened its doors to its new Business Class lounge. No longer called a Galleries Lounge, the new Club Lounge features the airline’s latest ground services design palette (following Rome and Aberdeen). It now completes a £52 million investment,…

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American Introduce New Stylish Amenity Kits, But Do They Hit The Mark?

American Airlines has just introduced a new wave of amenity kits for passengers in its International First & Business, Transcon First & Business and International Premium Economy cabins. As with most airlines, American has teamed up with leading up-and-coming lifestyle and skincare brands. Coming on line mid February, the kits are designed in collaboration with This…

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Oman Air’s Latest First And Business Class Lounges Match Impressive 787 Interiors

The opening of Muscat’s new airport terminal has given Oman Air the chance to completely reimagine its ground product. The new passenger terminal building has already won awards, and by the look of the lounge, it might be winning some awards of its own. The interiors of the lounges are just simply stunning. The design has…

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Swiss Opens New First Class Lounge in Zurich

Swiss opened the doors today to its stunning new First Class ‘Lounge A’ in Zurich. Designed as part of a curb-to-aircraft experience, the 650-square-metre lounge features check-in facilities, its own security checkpoint, an à la carte restaurant and a barista bar serving a wide range of Swiss grappas and further fruit brandies. As part of…

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Alessi Helps Bring Some Magic To Delta’s Serviceware

Two years in the making, the brand new collection of Alessi Serviceware for Delta’s multiple premium cabins has been revealed. One part of Delta’s multi-billion dollar investment into the passenger experience, the new range of designer flatware, cutlery and glasses will be unique to the airline. Appearing onboard 1st April 2017, the design process started…

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LATAM Reveals First A320 Neo & A350 In New Colours

The aircraft that the new LATAM livery was truly “designed for” has been revealed in Toulouse yesterday. LATAM Airlines Group received its fourth Airbus A350 XWB but it is the first to bear the LATAM Airlines livery, alongside its smaller sibling the brand new A320 Neo. In December 2015, LATAM Airlines Group became the first airline…

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TheDesignAir’s Top 10 International First Classes 2016

TheDesignAir is proud to launch our Top 10 lists for 2016 starting with our Top 10 International First Classes. Competition this year is tough, with a lot of carriers around the world investing into the front of the plane. TheDesignAir has adopted a new judging matrix for 2016, which includes a variety of criteria including cabin design, seat design,…

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British Airways Updates First Class Lounge At Heathrow

British Airways today announced the refurbishment to the airline’s First lounge in Heathrow Terminal 5 eligible to First customers and Gold Executive Club members. The announcement comes just weeks after the announcement of their new Singapore lounge design. The new interiors will include “new contemporary and stylish furniture throughout the lounge, plush new carpets, re-sanded, waxed…

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Trip Report: British Airways 787-9 First Class January 2016

Flight: BA073 Aircraft Type: B787-9 Class: ‘First’ First Class Route: LHR-AUH-MCT Date: January 2016 http://www.ba.com We were curious last year to see how British Airways new First product on their 787-9 were going to reinvent the first class experience, but when we had the chance to experience the product first-hand (forgive the pun) we jumped at the chance to see why…

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British Airways New Concorde Bar Opens In Singapore, Designed By Honour

Today marks the launch of British Airways‘ brand new Concorde Bar in Singapore Changi airport Terminal 1. This marks the first in a series of luxury British Airways Concorde lounges opening across the world, designed by London based brand experience company Honour. The bar, named after the carriers original supersonic flagship aircraft, is exclusively available for BA’s…

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British Airways Are Keeping Us Guessing

In a new wave of patent submissions, British Airways are perhaps going back on their original herringbone concept that they submitted last year. The patent, filed last year but only recently published, shows off a wave of innovative seating arrangements. Whilst most of the patent references the seating configuration rather than the seats themselves, there are…

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JAL Introduce Choice Of Bedding In First Class Cabin

JAL has just announced an industry first, bringing even more comfort to the skies in their first class cabin. Originally the airline used tempur mattresses and pillows in their first class cabin, but after response from their passengers flying in their business class cabin, the airline has rolled out the already established ‘airweave’ mattress and…

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Hungry? Book A Table With Malaysia Airlines

So Malaysia Airlines has extended it’s outstanding ‘Chef-On-Call‘ service (previously only available to first class and platinum frequent fliers) so that travellers in Business Class can now choose their meal 24 hours before travel on certain international routes, meaning their dining options are increased and freshly prepared for their flight. A passenger can now pick…

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A Clean Refreshing Taste To BA’s Latest Advertising

British Airways who have always taken more of an ‘atmospheric’ attitude towards their advertising campaigns compared to VA, their competitor’s, product led advertising strategy as of late, has taken a new direction. No doubt, off the back of Heston Blumenthal’s TV programme that highlighted the challenges found onboard airlines for their catering offering due to…

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