Posts Tagged: cathay pacific

Cathay has a fairly unique challenge, and is acting pro-actively, but it is it making the right choices to maintain its brand values?

Unlike other media-outlets focussing on the airline industry we make a point to never really comment on short-lived, political or click-bait style news. We focus our approach on the long-lasting customer experience advancements, but Hong Kong has created a unique

Cathay has a fairly unique challenge, and is acting pro-actively, but it is it making the right choices to maintain its brand values?

Unlike other media-outlets focussing on the airline industry we make a point to never really comment on short-lived, political or click-bait style news. We focus our approach on the long-lasting customer experience advancements, but Hong Kong has created a unique

UK luxury brand Bamford brings a sense of harmony to Cathay’s First and Business Class cabins

Cathay Pacific might be impacted by the recent unrest on their doorstep, but that isn’t stopping them enticing their premium passengers with an elevated travel experience. The airline has focussed their attention to enhancing the service, soft products and culinary

UK luxury brand Bamford brings a sense of harmony to Cathay’s First and Business Class cabins

Cathay Pacific might be impacted by the recent unrest on their doorstep, but that isn’t stopping them enticing their premium passengers with an elevated travel experience. The airline has focussed their attention to enhancing the service, soft products and culinary

Neutral Digital Launches Cathay Pacific VR Experience Showcasing Enhanced Features

October saw the launch of Neutral Digital’s latest VR experience, showcasing Cathay Pacific’s new A350 cabin, including their economy, premium economy and business class cabins. Cathay Pacific and Neutral Digital collaborated to design and implement a VR storyboard that would

Neutral Digital Launches Cathay Pacific VR Experience Showcasing Enhanced Features

October saw the launch of Neutral Digital’s latest VR experience, showcasing Cathay Pacific’s new A350 cabin, including their economy, premium economy and business class cabins. Cathay Pacific and Neutral Digital collaborated to design and implement a VR storyboard that would

Cathay Pacific To Open ‘The Deck’ Lounge On 22nd March 2018

It will come as no surprise that Cathay’s ‘The Deck’ lounge, the latest major lounge to undergo a refurbishment at HKIA, features the carrier’s new signature lounge style brought to life by Ilse Crawford’s original concept. Located close to gate

Cathay Pacific To Open ‘The Deck’ Lounge On 22nd March 2018

It will come as no surprise that Cathay’s ‘The Deck’ lounge, the latest major lounge to undergo a refurbishment at HKIA, features the carrier’s new signature lounge style brought to life by Ilse Crawford’s original concept. Located close to gate

Cathay Pacific Introduce ‘Betsy’ A Beer Designed For 35,000ft

Cathay Pacific may not be known as a distillery per-se, but the airline has rolled out its first beer, specially crafted for pressurised cabins. Named after “Betsy”, Cathay Pacific’s first aircraft, a Douglas DC-3 which flew passengers around the region

Cathay Pacific Introduce ‘Betsy’ A Beer Designed For 35,000ft

Cathay Pacific may not be known as a distillery per-se, but the airline has rolled out its first beer, specially crafted for pressurised cabins. Named after “Betsy”, Cathay Pacific’s first aircraft, a Douglas DC-3 which flew passengers around the region

How A Livery Took Flight. An Exclusive Inside Look At Cathay Dragon

Part two of TheDesignAir’s exclusive series on the making of Cathay Dragon. Read Part One here. Cathay Pacific and newly branded Cathay Dragon’s synergies may seem completely obvious to passengers who have flown on both airlines. However to entice new customers

How A Livery Took Flight. An Exclusive Inside Look At Cathay Dragon

Part two of TheDesignAir’s exclusive series on the making of Cathay Dragon. Read Part One here. Cathay Pacific and newly branded Cathay Dragon’s synergies may seem completely obvious to passengers who have flown on both airlines. However to entice new customers

Inside Cathay’s New A350 Inaugural Flight From Gatwick

Today saw the launch of Cathay Pacific’s 4-times-a-week service between Hong Kong and Gatwick airport. The airline has rolled out it’s most technologically advanced airframe on the route, the A350-900, which also flies to Dusseldorf from Hong Kong. Being one

Inside Cathay’s New A350 Inaugural Flight From Gatwick

Today saw the launch of Cathay Pacific’s 4-times-a-week service between Hong Kong and Gatwick airport. The airline has rolled out it’s most technologically advanced airframe on the route, the A350-900, which also flies to Dusseldorf from Hong Kong. Being one

Creating Cathay’s New Brand. An Exclusive Inside Look At Cathay Dragon

Part one of TheDesignAir’s exclusive series on the making of Cathay Dragon. The newly renamed Cathay Dragon has just started its life as an airline brand. Originally named ‘Dragonair’, the Cathay sibling has very clearly positioned itself alongside the internationally

Creating Cathay’s New Brand. An Exclusive Inside Look At Cathay Dragon

Part one of TheDesignAir’s exclusive series on the making of Cathay Dragon. The newly renamed Cathay Dragon has just started its life as an airline brand. Originally named ‘Dragonair’, the Cathay sibling has very clearly positioned itself alongside the internationally

New Cathay ‘The Pier’ Business Class Lounge Delights

Cathay Pacific opened its doors today to the first official visitors of their latest, and largest, lounge in Hong Kong; The New Business Class Lounge at The Pier. The Pier, which plays home to Cathay Pacific’s most recently refurbished First and Business

New Cathay ‘The Pier’ Business Class Lounge Delights

Cathay Pacific opened its doors today to the first official visitors of their latest, and largest, lounge in Hong Kong; The New Business Class Lounge at The Pier. The Pier, which plays home to Cathay Pacific’s most recently refurbished First and Business

In Reflection: Cathay Dragon’s New Brand Is A Natural Evolution

Yesterday we announced that Dragonair was going to change its brand to Cathay Dragon in a bid to align itself with Cathay Pacific and while the general reaction has been similar to ours in thinking that the livery looks familiar to

In Reflection: Cathay Dragon’s New Brand Is A Natural Evolution

Yesterday we announced that Dragonair was going to change its brand to Cathay Dragon in a bid to align itself with Cathay Pacific and while the general reaction has been similar to ours in thinking that the livery looks familiar to

The Best Of The Best In 2015 – TheDesignAir’s Round-up Of The Year

2015 has been an impressive year with many carriers taking advantage of the lowered oil prices to invest heavily into their passenger experience both on the ground and in the air. We take a look at the best carriers around

The Best Of The Best In 2015 – TheDesignAir’s Round-up Of The Year

2015 has been an impressive year with many carriers taking advantage of the lowered oil prices to invest heavily into their passenger experience both on the ground and in the air. We take a look at the best carriers around

Cathay Pacific Reveal New Livery To Match New Brand

Cathay Pacific today revealed their long awaited livery, which features a few simple changes to radically change their aircraft’s appearance. Designed in collaboration with design firm Eight Partnership, this new look new livery will be progressively introduced onto all the aircraft in its fleet.

Cathay Pacific Reveal New Livery To Match New Brand

Cathay Pacific today revealed their long awaited livery, which features a few simple changes to radically change their aircraft’s appearance. Designed in collaboration with design firm Eight Partnership, this new look new livery will be progressively introduced onto all the aircraft in its fleet.

Trip Report: Cathay Pacific DUS-HKG Business Class October 2015

Flight: CX375 Aircraft Type: 777-300ER aircraft Class: Business Class Route: DUS-HKG Flight time: 12hrs30mins Seat: 12G Date: October 2015 http://www.cathaypacific.com Best For: Regular travellers connecting from Germany to Asia with all of the ease of a direct flight. With four flights

Trip Report: Cathay Pacific DUS-HKG Business Class October 2015

Flight: CX375 Aircraft Type: 777-300ER aircraft Class: Business Class Route: DUS-HKG Flight time: 12hrs30mins Seat: 12G Date: October 2015 http://www.cathaypacific.com Best For: Regular travellers connecting from Germany to Asia with all of the ease of a direct flight. With four flights

TheDesignAir’s Top 10 Business Classes 2015

It has been a busy year for Business Class, with a staggering array of new products being launched as carriers fight for their most lucrative passenger base. Our list contains some surprises, with familiar names falling off and lesser-known carriers appearing. Generally speaking, the products scored lower this year, possibly because consumers’ expectations

TheDesignAir’s Top 10 Business Classes 2015

It has been a busy year for Business Class, with a staggering array of new products being launched as carriers fight for their most lucrative passenger base. Our list contains some surprises, with familiar names falling off and lesser-known carriers appearing. Generally speaking, the products scored lower this year, possibly because consumers’ expectations

Lounging Around: The Pier First Class Lounge By Cathay Pacific At Hong Kong Sets New Standards

  We constantly write about how lounges continue to impress us, and this is purely due to the fact there is a lounge war on right now, with airlines around the world trying to offer their passengers an experience to

Lounging Around: The Pier First Class Lounge By Cathay Pacific At Hong Kong Sets New Standards

  We constantly write about how lounges continue to impress us, and this is purely due to the fact there is a lounge war on right now, with airlines around the world trying to offer their passengers an experience to

Open Now, Cathay Pacific’s New Bangkok Lounge

Open today, Cathay Pacific passengers travelling out of Bangkok Suvarnabhumi Airport are in for a treat. Located at Level 3 in the Concourse G Departure Hall, Cathay’s Bangkok lounge adopts the airline’s new lounge design template that has already been employed

Open Now, Cathay Pacific’s New Bangkok Lounge

Open today, Cathay Pacific passengers travelling out of Bangkok Suvarnabhumi Airport are in for a treat. Located at Level 3 in the Concourse G Departure Hall, Cathay’s Bangkok lounge adopts the airline’s new lounge design template that has already been employed

TheDesignAir Exclusive Interview With Cathay’s Dennis Owen

Dennis Owen, Manager of Brand Cathay Pacific has been working with the airline for 29 years, starting in San Fransisco four months before Cathay even started flying to the United States as a sales representative and then moved to Dallas in 1990, when

TheDesignAir Exclusive Interview With Cathay’s Dennis Owen

Dennis Owen, Manager of Brand Cathay Pacific has been working with the airline for 29 years, starting in San Fransisco four months before Cathay even started flying to the United States as a sales representative and then moved to Dallas in 1990, when

Cathay Roll Out Second Lounge In New Design Aesthetic In Manila

When we recently visited Cathay Pacific‘s new Tokyo Haneda Lounge, we were excited to announce the carrier was expanding the new aesthetic and product across a range of outstations. The latest lounge to join this exclusive list of designer spaces is

Cathay Roll Out Second Lounge In New Design Aesthetic In Manila

When we recently visited Cathay Pacific‘s new Tokyo Haneda Lounge, we were excited to announce the carrier was expanding the new aesthetic and product across a range of outstations. The latest lounge to join this exclusive list of designer spaces is

Boeing Beef-up Cathay Pacific’s Fleet

Written for TheDesignAir by Adam Ralston | Nine months ago, the final Cathay Pacific 747-400 departed San Francisco for Hong Kong, never to return to the continent. That 747-400 was swapped, permanently, for the 777-300ER serving the airlines’ Canadian and US destinations. The 747-series

Boeing Beef-up Cathay Pacific’s Fleet

Written for TheDesignAir by Adam Ralston | Nine months ago, the final Cathay Pacific 747-400 departed San Francisco for Hong Kong, never to return to the continent. That 747-400 was swapped, permanently, for the 777-300ER serving the airlines’ Canadian and US destinations. The 747-series

Lounging Around: Cathay Pacific’s Tokyo Haneda Lounge Reviewed In Detail

We were delighted this month to be invited to experience Cathay’s latest airside lounge, situated in Tokyo Haneda, which we reported on late last year. Situated airside in Tokyo Haneda’s International Terminal, the brand new space, on the very highest

Lounging Around: Cathay Pacific’s Tokyo Haneda Lounge Reviewed In Detail

We were delighted this month to be invited to experience Cathay’s latest airside lounge, situated in Tokyo Haneda, which we reported on late last year. Situated airside in Tokyo Haneda’s International Terminal, the brand new space, on the very highest

TheDesignAir Exclusive Interview With Cathay’s Toby Smith

We’re sat in the busy ‘Bridge’ lounge in Hong Kong airport, surrounded by the hustle & bustle of the café area and the sound of Illy espressos being perfectly ground and poured by barista staff. The Bridge is one of

TheDesignAir Exclusive Interview With Cathay’s Toby Smith

We’re sat in the busy ‘Bridge’ lounge in Hong Kong airport, surrounded by the hustle & bustle of the café area and the sound of Illy espressos being perfectly ground and poured by barista staff. The Bridge is one of

TheDesignAir’s Top 10 Economy Classes 2015

We are pleased to announce our Top 10 economy classes for 2015. The last 18 months have changed the landscape for economy class travel, with passengers around the world benefiting from new aircraft, new products and increased inflight entertainment options. While there are some new

TheDesignAir’s Top 10 Economy Classes 2015

We are pleased to announce our Top 10 economy classes for 2015. The last 18 months have changed the landscape for economy class travel, with passengers around the world benefiting from new aircraft, new products and increased inflight entertainment options. While there are some new

Cathay Research Best Coffee To Serve Inflight

Cathay today announced that it has partnered with Italian coffee brand illy to serve premium coffee to First and Business Class passengers. Freshly brewed coffee from the renowned coffee roasting company is already being served on flights, while illy’s espresso, café

Cathay Research Best Coffee To Serve Inflight

Cathay today announced that it has partnered with Italian coffee brand illy to serve premium coffee to First and Business Class passengers. Freshly brewed coffee from the renowned coffee roasting company is already being served on flights, while illy’s espresso, café

Mini TheDesignAir Cathay Give Away To Celebrate Stupendously Low Fares

TheDesignAir Give Away! We have a First Class Cathay Pacific Amenity kit to give away, featuring our favourite skincare brand Aesop. We will ship this kit to one lucky reader who shares this story on Facebook through our Facebook page. If you

Mini TheDesignAir Cathay Give Away To Celebrate Stupendously Low Fares

TheDesignAir Give Away! We have a First Class Cathay Pacific Amenity kit to give away, featuring our favourite skincare brand Aesop. We will ship this kit to one lucky reader who shares this story on Facebook through our Facebook page. If you

Cathay Pacific Are ‘Walking On Air’ In Manchester

Hosted inside the historic Manchester Town hall, Cathay Pacific celebrated its 4x weekly launch to the UK’s North West with 150 VIPs, dignitaries, and leading business figures from the local area. We were one of the lucky few to be invited

Cathay Pacific Are ‘Walking On Air’ In Manchester

Hosted inside the historic Manchester Town hall, Cathay Pacific celebrated its 4x weekly launch to the UK’s North West with 150 VIPs, dignitaries, and leading business figures from the local area. We were one of the lucky few to be invited

TheDesignAir’s Top 10 Airport Lounges 2015

This month we delve into that quiet and revered airport sanctuary! TheDesignAir once again, with strategic print partner Airways magazine bring you the very best Top 10 Airport Lounges in the world 2015. As well as appearing online, they will appear in print in

TheDesignAir’s Top 10 Airport Lounges 2015

This month we delve into that quiet and revered airport sanctuary! TheDesignAir once again, with strategic print partner Airways magazine bring you the very best Top 10 Airport Lounges in the world 2015. As well as appearing online, they will appear in print in

Cathay Tell The World They Are A More Civilized Way To Travel

Cathay Pacific with the help of McCANN, have launched a brand new campaign, which reinforces the message of how a comfortable and well thought-through product onboard can set you up for your travels and make the whole experience a lot

Cathay Tell The World They Are A More Civilized Way To Travel

Cathay Pacific with the help of McCANN, have launched a brand new campaign, which reinforces the message of how a comfortable and well thought-through product onboard can set you up for your travels and make the whole experience a lot

Cathay Pacific Is Latest Airline To ReInvent First Class Menus

During the same week ANA announce their partnership with Noma in Japan, Cathay Pacific and Mandarin Oriental Hotel Group announce their first-ever international partnership for crafting unique inflight menus for the airline over the coming 12 months. The strategic partnership

Cathay Pacific Is Latest Airline To ReInvent First Class Menus

During the same week ANA announce their partnership with Noma in Japan, Cathay Pacific and Mandarin Oriental Hotel Group announce their first-ever international partnership for crafting unique inflight menus for the airline over the coming 12 months. The strategic partnership

TheDesignAir’s Top 10 International First Classes 2015

They’re back! TheDesignAir has partnered with our strategic print partner Airways magazine to bring you an updated and regular Top 10 lists for 2015. This year starting with our Top 10 International First Classes 2015. As well as appearing online,

TheDesignAir’s Top 10 International First Classes 2015

They’re back! TheDesignAir has partnered with our strategic print partner Airways magazine to bring you an updated and regular Top 10 lists for 2015. This year starting with our Top 10 International First Classes 2015. As well as appearing online,

Report: The Bangkok – Hong Kong Business Class Comparison

It’s been a while, but we are continuing our comparison reports on some of the most popular and competitive routes in the world. In the midst of our recent travel planning we noticed the great variety of carriers travelling between Hong Kong and

Report: The Bangkok – Hong Kong Business Class Comparison

It’s been a while, but we are continuing our comparison reports on some of the most popular and competitive routes in the world. In the midst of our recent travel planning we noticed the great variety of carriers travelling between Hong Kong and