Anyone who has visited South America will appreciate how strong the design culture is there. So it’s no surprise that the de-facto airline of the region LATAM has celebrated its cultural roots with two new amenity kits, which have sustainability at their heart. This new release reflects one of the emerging trends TheDesignAir predicted for…
Read MoreLATAM’s new South American narrow body ‘Premium Economy’ is everyone else’s Business Class, and we love them for it…
If you’ve ever travelled within Europe (excluding on Turkish Airlines) you’ve probably flown what is dubbed Euro Business. It’s a fairly simple concept of the first few rows of an otherwise fairly normal narrow-body jet becoming the carrier’s Business Class, which comes with all the bells and whistles of a Business Class ticket, including priority…
Read MoreLATAM receives first 787-9 with new inflight hard product
LATAM’s 25th Boeing 787 took off for the first time from Santiago International Airport yesterday as flight LA750 to São Paulo, Brazil. The group received the new aircraft last week at Boeing’s Delivery Center in Charleston, South Carolina. Not only is this the 25th 787-9, but this is the first Boeing 787 to feature LATAM’s…
Read More5 great upgraded Business Class cabins already flying in 2019
2019 has already seen a wealth of new product launches and new aircraft deliveries. This means that passengers are starting to experience the latest wave in business class seats and cabins across the globe. While there are many more exciting products on the horizon from Emirates‘ Premium Economy product through to Lufthansa’s new 777 business…
Read MoreLATAM launches new business class dining and celebrates first 777 with new cabin products
This week saw LATAM unveil the final phases of its upgraded ‘Premium Business’ service by showcasing to press the first Boeing 777 in its fleet to feature the group’s new cabin product. The new business class service and hard product is part of a $500 million investment to improve the passenger experience and includes US$400…
Read MoreTrip Report: LATAM B777-300ER Business Class January 2019
Flight: LA8084 Aircraft Type: 777-300ER Class: Business Class Route: GRU-LHR Date: January 2019 http://www.latam.com LATAM‘s 777 has long been on our radar to experience. While we had experienced the 787-8 operated by LAN back in 2015, the 777 offered a very different experience, with a traditional 2 x 3 x 2 configuration in business class with the ‘dreaded’ middle seat. While…
Read MoreLATAM And Priestmangoode Showcase New Interiors
Priestmangoode today announced a new cabin design for LATAM’s fleet of aircraft. Following the design company’s short haul aircraft interiors, PriestmanGoode has worked with LATAM to design new cabin interiors for the South American carrier as part of its vision to offer passengers “a travel experience with more options, flexibility and personalisation.” The new cabin interiors…
Read MoreLATAM Impresses With New Cabin Interiors As Part Of US$400m Investment
LATAM Airlines Group today unveiled its plan to transform the cabins and travel experience of no less than two-thirds of its global fleet with a US$400 million investment. The company will revamp the interior of more than 200 aircraft over the next two years with passengers being able to fly the first renovated aircraft relatively…
Read MoreLATAM Introduces New Economy Meals To Entice International Flyers
LATAM Airlines unveiled a fantastic and innovative new dining concept for the Economy cabin of its long-haul international flights (longer than seven hours), which is now available onboard flights to/from Chile and will be introduced throughout the airline group’s international network before the end of 2017. LATAM has defied convention and replaced the traditional tray…
Read MoreLATAM Reveals First A320 Neo & A350 In New Colours
The aircraft that the new LATAM livery was truly “designed for” has been revealed in Toulouse yesterday. LATAM Airlines Group received its fourth Airbus A350 XWB but it is the first to bear the LATAM Airlines livery, alongside its smaller sibling the brand new A320 Neo. In December 2015, LATAM Airlines Group became the first airline…
Read MoreLATAM Finally Reveal New Livery And Brand Ethos. But Do We Love It?
Today was the big reveal for LATAM, where new livery, full brand realisation, uniforms, airport signage and counter design were finally revealed to the public as well as a consolidated website (www.latam.com). Everything has been perfectly timed to coincide in May, with liveries, website and even new branded magazine for the combined carriers called Vamos all launching…
Read MoreTAM’s 767 Disney Livery Could Be TAM’s Last Special Livery
Launched last month, TAM’s latest special livery celebrates Walt Disney World and is a kid’s dream. The 767-300, which has been flying to Orlando, may however be the last special livery for TAM, with the new LATAM livery scheduled to come into service in the next few months. However this livery is the first aircraft in…
Read MoreInterbrand Launch Bold New Look For LATAM
So it’s probably not news to most, that LAN and TAM have been undergoing a merger process for the last three years, and most have already been naming the LAN and TAM group with the moniker LATAM in the interim whilst they investigate a new brand. However, today it was announced in São Paulo that the two…
Read MoreLATAM Hint At What’s Happening In The Near Future
Many people may have heard about LATAM‘s merger over the past few years, and we are just on the cusp of a new combined brand being rolled out throughout South America. Being one of the largest airline groups in the world, chances are, if you are headed to a South American country anytime soon, the new merger will…
Read MoreTAM Accidentally Hint At Their New 777 Business Class Cabin
As spotted by one of our avid followers with a keen eye (thank you), TAM have revealed their 777 business class cabin refresh (above), something they announced they were going to do late last year. On their website there is an image of an improved 777 business class cabin, with an interior that matches their 787…
Read MoreLATAM Pack A Punch With New Sao Paulo Lounge
LAN and TAM announced today the opening of their impressive and striking new VIP lounge, at Sao Paulo’s Guarulhos Airport. The new lounge is the largest in Latin America, spanning over a fairly massive 1,800 square metres. We love the wallpaper-esque style injected into the space, really showcasing the very best in South America architecture and design. Located on…
Read MoreLAN and TAM Open New Preferential Check-in At Santiago International Airport
LAN and TAM have a current strategic plan to renew their premium spaces and provide a better travel experience for passengers. At the end of May, LAN and TAM inaugurated their new Preferential Check-in zone, located on the fourth floor on the west side of the International Airport in Santiago, Chile. The whole area features…
Read MoreTheDesignAir’s Top 10 Destinations Of 2014
Welcome to our Top 10 destinations of 2014, the list of the best places to go for the year ahead. Here at TheDesignAir we’ve wrapped up the best 10 destinations, whether it be for the best in air travel, the best new routes or the hottest hotels to stay in. So without further ado, here’s the…
Read MoreTheDesignAir’s Top 10 Airline Lounges 2013
This year there have been many new lounges appearing around the world. Each offering a unique level of luxury and identity that has meant a broad and interesting collection of spaces in a variety of spaces. Excellent spaces that didn’t make the list, but should still be commended, include Virgin America’s ‘The Loft‘ in LAX,…
Read MoreAn Interview With Olivia Putman, Designer Of The New LAN/TAM Lounges
We recently covered the launch of the new LAN/TAM Lounges that have shown South America is an International destination to be reckoned with. Designed by Studio Putman, the lounges are going to be a super-chic haven for global travellers for years to come. We talk exclusively to the creator of the space, (daughter of the…
Read MoreHoly Smokes! LAN & TAM Announce Opening of Five VIP Lounges
Since LAN & TAM have combined forces, they have really invested into creating a ‘Best Of Latin America’ offering for their travellers. The latest investment is in the shape of five VIP lounges for their premium passengers. The first of which is the El Dorado lounge in Bogota, with the following 4 being launched between…
Read MoreTheDesignAir Top 10 International First Classes Of 2013
With our return to our monthly Top 10’s, this month we celebrate the launch of several new First Class cabins around the world. Have they made our Top 10 though? Interestingly, as our judges went through the offerings, it became apparent that ‘International First Class’ cabins have changed over the past few years, turning from…
Read MoreTheDesignAir Top 10 Destinations For 2013
As we head into 2013, it’s time to start planning the best places to go for the year ahead. Here at TheDesignAir we’ve wrapped up the best 10 destinations, whether it be for the best in air travel, best new airports or the hottest hotels to stay in. So without further ado, here’s the run-down…
Read MoreTAM Launches Spectacular New 777 In-flight Cabin
TAM airlines has pretty much been under the radar since their recent merger with LAN earlier this year, with many of the details still being ironed out since the combination of two of South America’s biggest carriers. That was until a couple of days ago, when LAN blasted their competitors out of the water with…
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