Alessi Helps Bring Some Magic To Delta’s Serviceware

Two years in the making, the brand new collection of Alessi Serviceware for Delta’s multiple premium cabins has been revealed. One part of Delta’s multi-billion dollar investment into the passenger experience, the new range of designer flatware, cutlery and glasses will be unique to the airline. Appearing onboard 1st April 2017, the design process started…

Read More

ANA Reveals Design For Largest Flying Animal Livery, Ever

Meet the world’s first Flying Honu. As part of ANA’s competition to design a special one off livery for their new A380, the winner has been selected to celebrate the Tokyo-Honolulu route that the aircraft will fly. The design will see the largest possible animal painted on a plane, far larger than the Alaska Airlines…

Read More

El Al Starting To Invest In Design Innovation

El Al may not strike most as a ‘design-led’ airline, partly the reason we’ve barely covered the carrier on this site. However, the carrier is slowly starting to invest in contemporary design touches that are piece by piece, changing the image of the carrier. Headed up by Idan Noyberg, the founder of lyly.design, the airline has…

Read More

Air France Opens New Lounge In CDG Terminal 2G

Air France may be proving themselves as an excellent European airline for connecting passengers, with some of the shortest and most seamless connections in their hub Charles De Gaulle, but the investment into improving the passenger experience runs much deeper than the infrastructure that’s being developed behind the scenes. While AirFrance’s flagship lounge ‘The Park’ in…

Read More

Cathay Pacific Introduce ‘Betsy’ A Beer Designed For 35,000ft

Cathay Pacific may not be known as a distillery per-se, but the airline has rolled out its first beer, specially crafted for pressurised cabins. Named after “Betsy”, Cathay Pacific’s first aircraft, a Douglas DC-3 which flew passengers around the region in the 1940s and 1950s, Betsy Beer will be first served to First and Business…

Read More

End Of The Plain Plane? Has The ‘Eurowhite’ Livery Hit Critical Mass?

As Air Canada’s revealed its new livery reveal, we raise the question, has the continuing trend of ‘Eurowhite’ liveries started to draw to a close? It was actually back in 1965 that Braniff International launched their ‘End of the plain plane’ advertising campaign – pointing out that their brightly coloured aircraft and Pucci uniforms were a unique selling…

Read More

Air Canada Reveals New Brand Image, Livery & Uniforms

Today, in a simultaneous cross-country launch in Toronto, Montreal and Vancouver, Air Canada unveiled for its customers and employees a new livery inspired by Canada for its entire fleet, new uniforms for its employees, and a taste of some of the new onboard menu offerings that its customers can look forward to.   “Air Canada’s new livery signals a pivotal inflection point in our…

Read More

Delta And Coca-Cola Launch ‘A Feast For The Eyes’ With Sky-High Gallery

Tray tables may not be the first people think of when it comes to creativity, but Delta has caught onto the recent ‘bandwagon’ of using the tray table as prime real estate in a passenger’s field of view. Sometimes used as an advertising medium by travel media companies like Ink, the humble tray table is the perfect…

Read More

Morgan Freeman Delivers Simple Yet Powerful Advert For Turkish Airlines

The Super Bowl is seen as one of the best platforms in the US to launch an advertising campaign due to the sheer audience it pulls. Turkish Airlines opted to use the moment to launch its new powerfully simple commercial starring Oscar winner Morgan Freeman. The campaign follows from last year’s “Batman v Superman” campaign which first…

Read More

Inside Lufthansa’s Brand New A350-900

Lufthansa revealed its new A350-900 in Munich yesterday with a spectacular light show and an official unveiling ceremony in the Lufthansa Technik Hangar. The first of 10 aircraft was named ‘City of Nuremberg’ in front of an audience of 2,000 employees and guests. The aircraft is the airline’s most modern and technologically advanced featuring better fuel consumption…

Read More

A Deeper Look At South African’s New A330-300 Interiors

After the recent refurbishment of South African Airways‘ short-haul fleet, the carrier has now rolled out its new business class on three new A330-300’s with two more to follow. The aircraft features a brand new business and economy class product, brought to life by Priestmangoode. Just like the short haul cabins, the long haul aircraft now feature…

Read More

Virgin Atlantic Launch New Gatwick North Clubhouse And V-Room

Virgin Atlantic last week completed its big move from London Gatwick South Terminal to the North Terminal. With the move, came improvements to the customer experience, in the shape of increased check-in kiosks and a brand-new Clubhouse for the carrier featuring all the signature elements passengers have come to expect from the designer airline. In…

Read More

Cathay Pacific Bring Personalised Artworks To Marco Polo Members

Working with McCann Worldgroup, Cathay Pacific created the “Artmap Project” an innovative birthday gift for over one million Marco Polo members.   An ingenious algorithm means that each Marco Polo Club member will receive a bespoke work of contemporary Chinese art via email on their birthday, inspired by their own travels with Cathay Pacific and Cathay…

Read More

TheDesignAir 2016 Award Winners Announced

From everyone at TheDesignAir, we want to wish you a very Happy New Year. As the new year rolls in, we take the time to celebrate 2016. It’s been yet another fantastic year in aviation with numerous new products rolled out and airlines once again investing heavily into brand, product and design. At the start of December, we…

Read More

Lounging Around: Casa Alitalia Business Class Lounge, Rome

Flying Internationally with Alitalia recently to London via Rome, we had the opportunity to experience the new Casa Alitalia Lounge situated in the heart of the airport’s G gates in Rome FCO’s Satellite Terminal. Taking place of the older Sala Giotto lounge, the new space is totally reimagined featuring the new bold colours of the…

Read More

Qatar Airways Launches New Business Class Amenity Kits

This month saw the launch of the latest range of First and Business Class amenity kits for Qatar Airways by BRICS, Nappa Dori and Castello Monte Vibiano Vecchio. The new wave of long, medium and short haul kits will feature exclusive designs for the carrier. The new long-haul First Class amenity kit will come in four colours: …

Read More

Aerotel In Rio Galeão Officially Opens

Launching alongside Plaza Premium’s New Rio Lounge, the new Aerotel, located on level 3 of the international departures pier (airside) in Terminal 2 is the first airside transit hotel in Rio (GIG), and the first for the group in South America. “Aerotel Rio de Janeiro gives new definition to airport transit hotel for travellers having long layover time at the airport or taking flights in the early hours. Designed for travellers…

Read More

How Do You Bring Together Two Different Brands? You Celebrate Differences.

When Alaska and Virgin America, finally got the green light to merge, it gave rise to a lot of confused brand loyal travellers not knowing what the merger would mean. So Hornall Anderson stepped in to help explain how the different brands would work together through the transition, and work in partnership with Alaska Air for…

Read More

‘Tis The Season… For Christmas Videos

It’s that time of year when Christmas videos from aviation companies around the world come out. We are keeping our ears to the ground to seek out the most inspirational, humorous and heartwarming. Keep coming back to see our updates. WestJet WestJet has produced another tear-jerker video this year which celebrates the charitable efforts of…

Read More

United Starts To Roll Out Polaris, With Focus On Chicago’s ORD New Polaris Lounge

This might not be a ‘partridge in a pear tree’, but December 1st saw United start to give it’s premium passengers a new gift, in the form of Polaris – the newly redefined Business Class experience. At 12.01am this morning, the airline started to roll out the new Polaris service across all of its markets. The reimagined, sleep-enhancing…

Read More

United’s New Club Lounge Opens In Terminal 7 in LAX

Yesterday saw the newest United Club unveiled in LAX, “the jewel in the airline’s $573 million project” to refresh nearly all of its customer-facing spaces in Terminal 7 and Concourse 8 at Los Angeles International Airport. While this isn’t one of the airline’s new Polaris concept spaces, it still packs a glamour-punch. At more than 20,000 square feet, the new…

Read More

Cathay Opens London Heathrow Lounge – And It Feels Like Home

Cathay Pacific have finally previewed their latest outstation lounge in Terminal 3 of London’s Heathrow Airport. Featuring separate First and Business Class areas, the London lounge which has been long awaited, matches the design template that Stusdioilse has brought to the other recent lounge openings. The lounge, which officially opens its doors on Wednesday, 7 December features…

Read More

Air Calédonie Receive First ATR 72-600 With Brand New Livery

Air Calédonie, the domestic airline of New Caledonia has just had a new ATR 72-600 delivered, this time sporting a brand new livery. You may not have heard of the South Pacific carrier, but its existed for over 60 years. Air Calédonie and ATR actually started a long-term partnership in 1986, when the first ATR 42…

Read More

A reimagined experience. An Exclusive Inside Look At Cathay Dragon

Part three of TheDesignAir’s exclusive series on the making of Cathay Dragon. Read parts one and two. This week brought a brand new airline officially take to the skies, with Dragonair now becoming Cathay Dragon. The new airline now aligns itself with its big brother Cathay Pacific across many passenger experience touch-points while still maintaining…

Read More

Latest SkyTeam Lounge To Open In Beijing

Following this year’s opening of SkyTeam‘s Hong Kong lounge, the alliance is about to launch a second greater-China lounge in Beijing Capital International Airport. The sixth worldwide lounge for the group will offer a “luxurious pre-flight experience complemented by high-end amenities” for First and Business Class passengers and Elite Plus members flying on any of the…

Read More

Hawaiian Airlines Launches New Sig Zane & Affinity Apparel Uniform

Hawaiian Airlines used Honolulu Fashion Week to show off their brand new uniforms this week. Catering to 5,000 uniformed staff the new threads will start to appear on the line in January 2017 during a on-the-job fit and wear testing programme, before rolling out in late 2017 to coincide with the entry into service of Hawaiian’s first A321neo long-haul aircraft.…

Read More

Delta Adds Premium Economy Cabin

Delta has plunged into the world of the premium economy traveller. Dubbed ‘Delta Premium’ the premium economy complements the new International Delta One, Delta Comfort+ and main cabins. Available on select international routes, passenger will be treated to a true premium economy cabin (featuring the same hard product as American Airlines) So while the hard product stacks…

Read More

Qatar Airways & Etihad Launch Updated Business Class Amenity Kits

Both Etihad and Qatar Airways business class passengers have recently released updated amenity kits for their business class passengers. Qatar Airways have complemented the recently launched Giorgio Armani Beauty and Fragrances First Class amenity kits. The Business Class bags share similar style inspirations and are designed in Giorgio Armani’s timeless black and gold accents reflecting the…

Read More

Turkish Airlines Launch Magical New Safety Video

Turkish Airlines has launched a brilliant new safety video that has successfully managed to achieve its true objective, to make sure that everyone watches it closely. The magical affair features an unfamiliar name, but very familiar face. Zach King, made famous on the internet by his obscenely clever visual illusions has brought the carrier’s latest video…

Read More