Thomson New 787 Advert Is a Dream

There is something to be said about UK advertising. It is some of the best in the world. Thomson’s latest advert currently screened on TV is somewhat reminiscent of the BA campaigns ‘To Fly to Serve’ seen on British TV before the Olympics. This move to nostalgia is quite common now, as coming out of a recession its…

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Island Air’s New Brand

Hawaii’s second longest running airline Island Air has just launched a new look for its fleet and website. Bright and colourful isn’t something new to the airline, the brand has always had fun liveries, however this feels a lot more considered and professional whilst maintaining it’s bright ‘Aloha’ spirit. The lei (garland of flowers) logo…

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Thai Totally Get It Right

Whilst this image of the freshly painted Thai A380 might not generate a huge fanfare of a reaction, it is within that reasoning I feel Thai have got their paintjob of the A380 absolutely right. Comparing the image of the A380 to the 747 below you’ll see a few minor, but very clever changes. The…

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Hello Bright Young Thing

California Pacific Airlines might be a little upstart airline in the Californian sun compared to its rather large legacy competitors, however, the Californian’s do like the underdog. And with that in mind, look at how big Apple is today… perhaps this airline with very small roots could shoot up to become a bit of a…

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FastJet Reveals Sneak Peek At Their Livery

So for those of you who don’t know about new start-up FastJet, it is the new venture run by Stelios, the original easyJet guru who helped create the phenomenon of the low cost carrier. This venture is touted as the new ‘easyJet’ of Africa and whilst it most likely will have to compete with a variety of…

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Malaysia Airlines Feeling Blue?

So Malaysia Airlines have been playing all sorts of crazy games with their new toy. Bringing it over to Kuala Lumpur half finished, and now fully painting their livery in their new design. Whilst this design has been publicised as their new paint scheme in a lot of their campaigns as of late, I can’t…

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Did Airbus Run Out of Blue Paint?

So Malaysia Airlines is the latest airline to get hold of their brand-spanking-new-shiny-flying-office-block of a plane, the A380. Malaysia have been keen to push their product offering forward with the launch of their new fleet of 6 mega planes. On board chef’s for first class passengers, lie flat seats for business passengers and Thales entertainment…

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Scoot Reveal Their Real Livery

So. Here it is, after my first post, the much anticipated big bird. Yellow is the colour of the day with Scoot. Large swooshes of yellow flow across the 777 they are using for their low cost long haul route network. Whilst I’m trying to remain fully objective over this, I can’t help but cringe…

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The Mexicana Birds Are Back

Troubled Mexicana had only recently launched its new livery when they went down due to financial difficulties back in 2010. So it never really got the outing it deserved. But only today was it suggested by an article on ATW that Mexicana will possibly come back to the skies on June 9th using a fleet…

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Fiji Here We Come

Whilst those of you that have seen Air Pacific planes might be a little confused by this press release issued by the airline (due to the fact the airline’s livery has a huge ‘Fiji’ written on the tailfin), the old airline is being reborn. Fiji Airways (Air Pacific’s original name) will become the brand name…

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Is it a game show? What a peach!

No, this isn’t an advert for a new Japanese game show. This was the launch of Japan’s first LCC’s uniform. Welcome to Peach! Still unsure of why it’s called Peach, but according to the airline, the name “Peach” was chosen for its symbolism as a well-known and much loved fruit that symbolizes longevity, energy and happiness…

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A New Livery? Bingo!

Well, here it is! Bingo Airways’ new livery for their new A320 fleet. Bingo Airways is the new Polish Charter airline, who is flying exclusively to European sunshine destinations in Greece, Spain and slightly further afield. This bright Red and white livery is what can only be described as a Comic Sans / Willy Wonka…

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