Air France Group this week announced the new brand for their regional operations, currently being operated by Brit Air, Regional and Airlinair. Hop! A young, vibrant looking brand will act as one of Air France’s new 3 airline concept, also featuring Air France and Transavia. Hop! is forming the regional part of the network, focussing heavily on…
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When I first saw the post from Skyliners that there was a reveal of the new Iberia livery, I was hoping that it was just a mis-identified livery from some budding flight sim enthusiast. However, on notice that there was a physical photograph of the livery in work, my heart sank. Iberia in my opinion had one…
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So, finally the wait is over, and I have to admit, I’m not really surprised, many guessed a very similar treatment to the all new American Airlines livery, and many got it quite close. Now whilst the logo had been received to much fanfare, and much hype. I can’t help but feel utterly disappointed with…
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You might mistakenly thought the image here was of an AirBerlin aircraft, due to it’s pretty ‘samey’ appearance, but this is Air Canada‘s New Leisure Brand “rouge” (no, not a lipstick) very similar in concept to Qantas’ JetStar, launching from Toronto (and Montreal) mid 2013. Whilst this name might have taken most aviation buffs as a surprise,…
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As it’s coming up to Christmas and the Holiday Season, the airlines are starting to get in the festive spirit. Here are some Christmas videos to get you in the spirit before Santa comes to your house. Hope you’ve been good! And don’t forget, if you’ve been good this year, you can always watch Santa…
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Virgin America have just announced the launch of ‘The Loft’, their LAX Lounge which has finally been opened in LAX’s Terminal 3. The Loft will be a pleasant change from the slightly drab terminal waiting area security side, and offers a contemporary eco-friendly, if not a little sparse environment to relax before boarding your flight.…
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Whilst the world waits with baited breath for the new livery for AA, and all eyes are on the 777-300ER, the first frame to show the new livery, AA have released photos of the interior of the plane’s first class cabin instead of just CGI composites. Whilst rumours are rife amongst the industry of an announcement…
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It seems that Lufthansa’s pet project ‘Direct 4 U‘ has finally come to fruition, with a launch of the ‘new’ germanwings penned in for July 1st 2013. Germanwings’ old livery, of fake metallic, lurid yellow and deep burgundy is going, and is being replaced with a fairly decent and modern Euro-white livery that seems a lot more…
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With the recent update of both their AA IOS app, featuring slicker graphics, cleaner navigation and smaller more restrained typography; and the new check in kiosks starting appearing across the network with new updated graphics, it is clear to see that American have invested into a new brand. Safe to say it is more than…
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Virgin Atlantic have now finished their £100million upgrade of their Upper Class Experience, with the launch of their final renovation of the clubhouses, the Newark Lounge. Pieced together by the same creatives, Slade Architecture, that made the JFK Clubhouse, which ranked Number 2 in our Top 10 Lounges 2012, this clubhouse is leaps and bounds…
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The Delta website has always been better in many ways from its competitors, such as American or United. They have offered a clean contemporary look and design to their site for a while, and this reincarnation is no different. We have to say, it’s a truly good look to the site, which isn’t just skin…
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FastJet, the new low cost airline poised to take over Africa, spearheaded by Stelios, founder of easyJet, and the Fly540 airline team has launched their new brand look. The brand uses bright yellow and orange colours (but of course!) with a modern african triangular pattern and giant grey parrot head that appears on the tail…
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This month we feature our Top 10 Lounges 2012. Competition is getting tough, as lounges are constantly improving year on year, but our selections are based on product offering, design aesthetic, unique offerings and synergy with the respective airline’s brand. Let’s commence with Number 10… 10. Emirates First Class Lounge, Dubai (DXB) A wine…
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TAM airlines has pretty much been under the radar since their recent merger with LAN earlier this year, with many of the details still being ironed out since the combination of two of South America’s biggest carriers. That was until a couple of days ago, when LAN blasted their competitors out of the water with…
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After the super-successful safety video viral that is going around the net right now, we take a look at the making of the safety video for Air New Zealand‘s latest 777 in-flight announcement. Produced by Weta NZ the same people that brought Gollum to Wellington Airport, ‘An Unexpected Briefing’ – inspired by the upcoming fantasy adventure…
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Air New Zealand rarely take their safety videos seriously. With most of them becoming viral hits on YouTube. From disco work-outs to naked cabin crew, the airline has had it all. They are also quick to get on the Middle Earth PR campaign that’s sweeping New Zealand leading up to the release of The Hobbit.…
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No.1 Traveller, which has been running for over 6 years now launches it’s brand new lounge tomorrow as we mentioned back in July. Opening 31st October, this is no scary affair. A wonderfully appointed 4,500 sq.ft lounge, as designed by Inside Out Architecture is exactly what the expanding-and-dramatically-improving Birmingham Airport needs. A double story lounge,…
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Sunday, 28th October 2012 marked a chapter in bmi‘s ever changing name and product, as it took flight as a new entity ‘bmi regional‘. Based on the existing bmi regional network, the airline; once an subsidiary of the main carrier bmi; was bought up by a consortium whilst the bmi brand was being broken down…
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By Raymond Kollau, airlinetrends.com Cathay Pacific has unveiled its new amenity kits for Premium Economy Class passengers which feature exclusive designs by home-grown Hong Kong brand G.O.D. (which stands for Goods of Desire). Cathay says its design collaboration with G.O.D. took inspiration from the “vibrant culture of Hong Kong, where East meets West and age-old traditions blend with…
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Fancy eating your food under Gollum’s giant swooping hand as he tries to reach for Sweet Tasty Fishes? Ordinarily we would say no, but we are in love with this amazing 13 metre long installation of perhaps the most famous of the Lord of The Rings characters. Gollum returns to Wellington Airport this year, no…
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Virgin Atlantic won Best Airline Website at the Travolution awards this week, at a ceremony hosted in London. Virgin Atlantic is boasting a 15 per cent improvement in engagement of the UK homepage, with numbers of customers checking their flights increasing by 54 per cent and people checking out what Virgin Atlantic is about jumping…
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Next year will see the demise of the almost 19 hour flight that connects Singapore to Newark, New York as flown by Singapore Airlines A340-500 series aircraft. It’s not that the route isn’t doing well, it’s because Singapore are trading in their ageing models to be used against the purchase of 5 new A380’s and…
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Whilst it is perhaps best for you to make up your own mind on British Airways new commercial, hitting UK screens today, this 30 second advert feels a little cheap as far as brand positioning goes. The airline over the Olympics has produced some great adverts, and has been very clever in its marketing strategy in 2012.…
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Norway’s Kristiansand might only have a population of 82,000 at last count, but a local Ice-cream businessman believes that the town needs it’s own airline. Not only that, but he’s willing to start the airline up himself. Now just to clarify, ‘Virtual’ airlines aren’t ones that you’ll find on flight-sim, but instead business and brand…
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There has been much in the way of rumor-mongering going on throughout the internet of American’s first 777-300ER’s paint scheme, as caught on camera by Russell Hill recently at Boeing’s Paine Field plant. What is visible on American’s registered (but not yet complete) aircraft, is an apparent solution to the new composite bodies that modern airliners…
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Now I have a feeling this is going to be a “Marmite/Vegimite” of liveries. You are either going to love it, or hate it. But Fiji Airways rebranding gets a big thumbs up from TheDesignAir. When first mentioned on TheDesignAir we highlighted the fact that Fiji was going back to it’s roots with it’s new name.…
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Now, if you have travelled on Brussels Airlines in business class recently, or one of Delta’s, or even Swiss for that matter, this wouldn’t come as news to you. As this seat is very similar to those offered by these other carriers. This new seating arrangement offered by Austrian Airlines, whilst saving space, gives everyone…
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As promised, here at DesignAir we evaluated airlines around the world to compile our definitive Top 10 list of Cool Airline Brands. Let us know if you agree, whether you think we’ve missed one, or what your top 10 would be at the bottom of the page! 10. Southwest Southwest Airlines could be seen as a…
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Streuth! It’s hard not to report about the Virgin group of airlines right now, as they just keep on doing things right. We, here at TheDesignAir love this brand new commercial from Virgin Australia. Turn up your speakers, sit back and enjoy! Slick, clean, and super retro, they are really trying to hark back to the…
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Southwest Airlines has always been seen as a fun-loving airline, with many people loving their light-hearted and easy going nature. Individual safety messages and character is encouraged to create a warm environment to put their passengers at ease. However, their latest incarnation of the female outfit, couldn’t be anything further from fun if it tried.…
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