Whilst Virgin Atlantic has been seen as a forward thinking leader in the airline field (although now with a wealth of other airlines also in the same field) it seems a nod to a bit of nostalgia is on the cards for their uniforms, which we announced a few months ago, are now designed by…
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Tiger Airways, now Tiger Air, has just gone through a rebranding exercise, gone the tiger, and instead a large bold logo adorns the fuselage of the aircraft. We have to say we are a little saddened by this. The tiger, whilst a little bit ‘clipart’, was a great logo, and this new logo is purely…
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Our friends, Fiji Airways, have announced the latest stage of their rebranding excercise, bringing back the original glamour and authentic of their previous incarnation of the airline. The carrier on Thursday 27th June, relaunched itself worldwide as Fiji Airways, retiring its ‘Air Pacific’ brand. The defining moment, was the reveal of the new uniforms, created by…
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The livery Air New Zealand is the latest airline to revisit and refresh their livery, in a recent flood of new livery designs. Their new livery (as announced earlier today by our antipodean friends at Australian Business Traveller) follows their original idea to change to an all-black tail and typeface treatment, something that they originally…
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Alaska Airlines this week revealed it’s latest unique livery for it’s fleet, designed by 17 year old Aaron Nee. The design was part of a competition run by the airline to create a livery that ‘honored the culture of the Aloha State’. Nee’s design was selected from among more than 2,700 submissions by students across the…
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Avianca, one of South America’s largest airlines with roughly 70 aircraft and over 90 on order have finally announced their new brand, encompassing both TACA and Avianca’s two separate brands into one unified airline. Gone is the iconic red-topped aircraft of old, and instead a modern new minimalist approach has been taken to the livery.…
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“I think that was Justin Timber-what’s-his-face serving me my Gin & Tonic?” I can imagine a few people in their ‘later years of life’ whispering to each other as they go on their annual holiday. Welcome to Air Canada Rouge’s new uniform. Following the trend of the capsule wardrobe that most North American Carriers seem…
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A few months ago, we posted the artists impression for Air Canada’s new diffusion brand ‘rouge’ set for their leisure routes. The first plane has been painted and has just shown itself to the world in these glossy press pics. Whilst a shiny plane always looks great, we still can’t help but feel this brand…
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JFK is one of the busiest and most congested airports in the world. Here at DesignAir the airport experience at JFK was one we used to dread, fearing outdated over populated terminals with confusing signage and generic uninspiring shops. But now, that’s all changed thanks to Delta’s newly re-opened Terminal 4, which all Delta and…
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Now that Batik Air, Lion Air’s latest ‘Premium’ venture, has been flying for a few weeks, we thought it best to take some time to take a look at this new carrier and what you can expect. Firstly, Let’s talk interiors. The whole premise of the airline is to fly passengers around the Asia region…
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Here at TheDesignAir, our team of expert judges have looked at the liveries around the world this year and have come up with our Top 10 liveries for 2013. Whilst we have some great looking airlines from last year’s Top 10 still appearing in the list this year, there are some great new liveries that are…
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Recently snapped by Clement Alloing is the start of the new livery for Avianca, who recently partnered up with TACA. Avianca’s new livery looks a little flat, and whilst not complete (there will be the logotype on the side of the fuselage) the magic of one of the best liveries out there seems to have…
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Virgin Atlantic announced today they were going to launch a new uniform for the 7,500 staff that wear the Virgin brand, designed by British designer Dame Vivienne Westwood. The collaboration between the two British brands is a long-term partnership which will see a total re-design of the uniform across all areas. With original design and sustainability…
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As part of our plan to talk to some of the leaders in aviation branding, thedesignair.net take 5 minutes out of Frank Mertens’ busy schedule to talk about the immediate future of the UK’s much admired bmi regional airline. Hi Frank, thanks for taking time to talk to us, firstly what is your background and…
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Qantas seem to be grabbing all the press this week, their latest release is to mark the launch of their brand new uniform for their cabin crew being rolled out in early 2014. Designed by Australian designer Martin Grant, “The new uniform speaks of Australian style on the global stage.” says Qantas CEO Alan Joyce. The…
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British Airways have now got their first painted Airbus A380. This does herald the start of a new era for BA and sits with it’s previous few years of updating its fleet. Whilst eyes are keenly fixed on what the experience will be aboard the legacy carrier’s latest new toy, we are keenly looking at…
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thedesignair.net interview with Simon Lloyd Marketing Director, Virgin Atlantic I was lucky enough to grab some time between meetings with a very busy Simon Lloyd, Marketing Director for Virgin Atlantic on the VS045 headed to New York. After sipping on some champagne and savouring a brilliant burger in the ever award winning Clubhouse in Terminal…
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Today, British Airways broadcast on its social networking sites, “A Big British Flashmob” to promote their new Moscow route. BA partnered with VisitBritain to promote the new flights, flown on their 747. This is cleverly timed, due to competition from low cost carrier easyJet, who have also won the rights to the route. The video,…
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Now last year, when IslandAir, One of Hawaii’s internal island airlines launched their new livery, we got excited as this seemed like a new chapter for the long lasting competitor to Hawaiian Airlines. A brand new livery and new website showed off a fresh, contemporary airline, and we were looking forward to seeing it person.…
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Working on the Inflight Boutique for KLM for a couple of years, I personally know the hard work and effort that goes into the layout and photography of an inflight catalogue. It seems though, that KLM have lifted the bar on what we have come to expect from the world of duty free. Launched on…
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Well, It’s official, and whilst we are awaiting images of the actual product itself, the end of the month will bring the launch of Virgin Atlantic‘s newly nicknamed ‘Little Red’ domestic services. The 26 daily flights, whilst a smaller proposition compared to BA‘s offerings (if you include London City Airport flights) will offer an array…
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It seems there has been quite the rumour-mill going on the past week over the apparent shift in Dragonair‘s new image, after leaked images of “Cathay Dragon” appeared overnight on the internet. Whilst the photoshopping on the images make it look more like a concept than reality for now, it seems there may be more…
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Etihad, arguably one of the world’s finest airlines are following the current trend of creating inspirational campaigns to generate excitement about travelling and impart a sense of warmth when discovering the rest of the world. Their subtle take on brand association fits with BA‘s, Virgin’s or even Emirates latest campaigns, which are less about hard…
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Hawaiian Airlines seems to be on a mission to be one of the coolest and biggest carriers in the pacific. Hawaiian’s latest endevour, designed to take on the new Island Air means business. Connecting the smaller islands of Molokai and Lanai to the other islands, a new fleet of turboprops will join the Hawaiian family, except…
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Air France Group this week announced the new brand for their regional operations, currently being operated by Brit Air, Regional and Airlinair. Hop! A young, vibrant looking brand will act as one of Air France’s new 3 airline concept, also featuring Air France and Transavia. Hop! is forming the regional part of the network, focussing heavily on…
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When I first saw the post from Skyliners that there was a reveal of the new Iberia livery, I was hoping that it was just a mis-identified livery from some budding flight sim enthusiast. However, on notice that there was a physical photograph of the livery in work, my heart sank. Iberia in my opinion had one…
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So, finally the wait is over, and I have to admit, I’m not really surprised, many guessed a very similar treatment to the all new American Airlines livery, and many got it quite close. Now whilst the logo had been received to much fanfare, and much hype. I can’t help but feel utterly disappointed with…
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BA was proudly holding onto ‘positive’ advert of the year for the UK with it’s ‘Born to Fly’ campaign at the beginning of the year but Virgin Atlantic have just released an epic advert that really does go above and beyond the expectations of their customers. Enjoy the video below. Let us know what you…
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You might mistakenly thought the image here was of an AirBerlin aircraft, due to it’s pretty ‘samey’ appearance, but this is Air Canada‘s New Leisure Brand “rouge” (no, not a lipstick) very similar in concept to Qantas’ JetStar, launching from Toronto (and Montreal) mid 2013. Whilst this name might have taken most aviation buffs as a surprise,…
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Virgin America have just announced the launch of ‘The Loft’, their LAX Lounge which has finally been opened in LAX’s Terminal 3. The Loft will be a pleasant change from the slightly drab terminal waiting area security side, and offers a contemporary eco-friendly, if not a little sparse environment to relax before boarding your flight.…
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